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MARKETING PROJECT MATERIALS :

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MARKETING PROJECT MATERIALS :

 

1. IMPACT OF SALES PERSONS ON THE COPORATE GROWTH POTENTIALS OF A COMPANY (A CASE STUDY OF SEVEN-UP BOTTLING COMPANY PLC, ENUGU)
2. PROBLEMS AND PROSPECTS OF MARKETING IN SMALL-SCALE BUSINESS IN NIGERIA (A CASE STUDY OF AQUA RAPHA, GOD’S HEALING WATER IN ENUGU)
3. MARKETING OF HOTEL SERVICES IN ENUGU METROPOLIS, A CASE STUDY OF MAC – DAVOS HOTEL ENUGU
4. IMPACT OF INFORMATION TECHNOLOGY IN BANKING INDUSTRY (A CASE STUDY OF ALL STATED TRUST ABNK ENUGU)
5. THE EFFECTIVENESS OF PUBLIC RELATIONS IN SERVICE INDUSTRIES (A CASE STUDY OF ENUGU STATE UNIVERSITY OF SCIENCE AND TECHNOLOGY (ESUT), ENUGU)
6. THE EFECT OF COST CONTROL IN NIGERIA BREWERIES (A CASE STUDY OF NIGERAI BREWERIIES PLC. 9TH MILE, ENUGU METROPOLIS)
7. MARKETING OF COMMUNICATION SERVICES (A CASE STUDY OF NIGERIA TELEVISION AUTHORITY CHANNEL 8 ENUGU)
8. THE EFFECTIVENESS OF PHYSICAL DISTRIBUTION OF CHARIS SATCHET WATER IN ENUGU METROPOLIS (A CASE STUDY OF EJ COLLINCE COMPANY)
9. THE PRACTICE OF CORPORATE SOCIAL RESPONSIBILITIES IN THE BREWERY INDUSTRY (A CASE STUDY OF THE NIGERIAN BREWERIES AMA ENUGU)
10. THE PLACE OF MARKETING IN THE SERVICE INDUSTRIES. (A CASE STUDY OF SELECTED LAUNDRY AND DRY CLEANING FIRMS IN ENUGU METROPOLIS)
11. THE EFFECT OF PRIVATIZATION AND COMMERCILIZATION OF GOVERNMENT OWNED INDUSTRIES
12. REVIEW OF MONETARY AND FISCAL POLICIES IN THE NIGERIA ECONOMY
13. THE EFFECTIVENESS OF PERSONAL SELLING STRATEGFIES IN MARKETING OF CAPITAL GOODS CASE STUDY OF ANAMCO LTD ENUGU
14. THE IMPACT OF TRANSPORTATION COST ON CONSUMERS RETAIL GOODS PRICES. ( A CASE STUDY OF GARRIKI MARKET, ENUGU SOUTH LOCAL GOVERNMENT ENUGU STATE).
15. PROMOTION STRATEGIES FOR THE MARKETING OF EDUCATIONAL SERVICES IN ENUGU (A CASE STUDY OF (ESUT) ENUGU STATE UNIVERSITY OF SCIENCE AND TECHNOLOGY).
16. MARKETING PROBLEMS OF SMALL-SCALE INDIGENOUS PHARMACULTICAL MANUFACTURING COMPANIES IN NIGERIA.(A CASE STUDY OF ENCRISTO PHARMACULTICAL INDUSTRIES NIGERIA LIMITED, ENUGU).
17. THE EFFECT OF SALES PROMOTION ON THE MARKETING OF COCA-COLA BRAND OF SOFT DRINKS IN ENUGU URBAN
18. CONSUMER PROTECTION AND DRUG MARKETING IN NIGERIA (A CASE STUDY OF JUHEL PHARMACEUTICAL COMPANY ENUGU)
19. THE ROLE OF PUBLIC RELATIONS IN IMPROVING THE IMAGE OF TERTIARY INSTITUTIONS IN ENUGU METROPOLIS (A CASE STUDY OF IMT ENUGU)
20. THE EFFECTIVENESS OF PERSONAL SELLING STRATEGIES IN MARKETING OF COSMETICS (A CASE STUDY OF BIANCA COSMETICS ENUGU)
21. STRATEGIES FOR INTRODUCING A NEW PRODUCT IN THE MARKET (A CASE STUDY OF ENCRISTO PHAMACEUTICALS LIMITED IN ENUGU)
22. TRADE FAIR AS AN INSTRUMENT OF INCREASING MARKETING PERFORMANCE. ( A CASE STUDY OF EMILY MILLIONAIRE ENUGU)
23. CONSTRUCTION OF TURBINE MIXER CHEMICAL ENGINEERING
24.THE EFFECTS OF MEDIA PROGRAMME ON RURAL DEVELOPMENT (A CASE STUDY OF ESBS, NU OHA PROGRAMME MASS COMMUNICTAION
25. THE IMPACT OF TV ADVERTISING ON THE MARKETING OF GSM. SERVICE IN ENUGU METROPOLIS (A CASE STUDY OF MINT PLC)
26. A CRITICAL APPRAISAL OF THE STRATEGIES OF EXPORTATION OF MADE IN NIGERIA GOODS (A CASE STUDY OF NIGERIAN EXPORT PROMOTION COUNCIL)
27.THE IMPACT OF ADVERTISING IN THE MARKETING OF HOTEL SERVICES IN ENUGU METROPOLIS A CASE STUDY OF ZODIAC HOTEL LTD
28. CONSUMER BRAND PREFERENCE IN THE PURCHASE OF BEVERAGE IN ENUGU METROPOLIS
29. THE ROLE OF ADVERTISING ON THE MARKETING OF SUITCASE IN ENUGU METROPOLIS (A CASE STUDY OF JUMATEX SUITCASE ENUGU)
30. MARKETING RESEARCH AS A TOOL FOR INCREASED PROFITABILITY (A CASE STUDY OF NIGERIAN BOTTLING COMPANY ENUGU)
31. PRICING OF AGRICULTURAL PRODUCTS (A CASE STUDY OF SORGHUM SUPPLIER IN ENUGU METROPOLIS).
32. THE ROLE OF NIGERIA EXPORT PROMOTION COUNCIL (NEPC) IN EXPORT PROMOTION IN NIGERIA (A CASE STUDY OF ENUGU ZONAL OFFICE)
33. THE EFFECT OF SALES FORCE MOTIVATION ON PRODUCTIVITYA CASE STUDY OF EMENITE COMPANY ENUGU
34. DISTRIBUTION CHANNEL/STRATEGIES FOR BREAD IN ENUGU STATE
35. THE EFFECTIVENESS OF PERSONAL SELLING IN THE MARKETING OF INDUSTRIAL PRODUCT IN ENUGU METROPOLIS (A CASE STUDY OF EMENITY NIGERIA PLC)
36. THE MARKETING PROBLEMS AND PROSPECTS OF FIVE STAR HOTEL IN ENUGU METROPOLIS (A CASE STUDY OF NIKE LAKE RESORT HOTEL ENUGU).
37. THE EFFECT OF MARKET SEGMENTATION AND POSITIONING ON COMPANY PERFORMANCE (A CASE STUDY OF SELECTED TEXTBOOK PUBLISHING COMPANIES IN OWERRI)

 

 

38. THE EFFECTIVENESS OF PROMOTIONAL STRATEGIES EMPLOYED BY AGRO- ALLIED INDUSTRIES IN NIGERIA. (A CASE STUDY OF OLYMPIC MAIZE MILLING AGRO ALLIED INDUSTRIES LIMITED AWKA)
39. SALES PROMOTION AS A PANACEA FOR IMPROVED SALES THE NIGERIA BOTLLING COMPANY EXPERIENCE (A CASE STUDY OF NIGERIA BOTTLING COMPANY PLC 9TH MILE CORNER)
40. THE ROLE OF MARKETING COMMUNICATION IN EFFECTIVE OF MALT DRINKS IN ABA METROPOLIS (A CASE STUDY OF THE MALT BOTTLED BY CONSOLIDATED BREWERIES ABA)
41. PHYSICAL DISTRIBUTION MANAGEMENT IN BREWERY INDUSTRIES (A CASE STUDY OF NIGERIAN BREWERIES PLC ENUGU)
42. A CRITICAL APPRAISAL OF THE NIGERIAN EXPORT PROMOTION COUNCIL STRATEGIES IN THE EXPORT OF NIGERIA GOODS
43. PHYSICAL DISTRIBUTION MANAGEMENT IN BREWERY INDUSTRIES (A CASE STUDY OF NIGERIA BREWERY PLC)
44. AN ANALYSIS OF THE PROBLEMS AND PROSPECTS OF CLASSIFIED ADVERTISING IN ENUGU METROPOLIS
45. CUSTOMER ORIENTATION IN BANKING INDUSTRY (A CASE STUDY OF OHHA COMMUNITY BANK, OGUI ROAD ENUGU)
46. THE IMPACT OF PROMOTION ON CONSUMER PATRONAGE OF PHARMACEUTICAL COMPANIES (A CASE STUDY OF GABBEY PHARMACY LIMITED ENUGU).
47. IMPROVING CUSTOMER SERVICES LEVELS IN SERVICES INDUSTRIES, THROUGH THE APPLICATION OF THE MARKETING CONCEPT (A CASE STUDY OF IBETO PHOTOGRAPHIC COLOUR LABORATORY ENUGU)
48. THE EFFICACY OF SALES PROMOTION IN THE MARKETING OF CONSUMER PRODUCT (A CASE STUDY OF NIGERIA BOLTING COMPANY PLC WARRI, DELTA STATE)
49. THE IMPACT OF SELF SERVICE ON THE PERFORMANCE OF SUPERMARKETS (A CASE STUDY OF CYRIL SUPERMARKET ABAKALIKI, EBONYI STATE)
50. THE IMPACT OF PERSONAL SELLING IN THE MARKETING OF BEVERAGES IN ENUGU STATE (A CASE STUDY OF MILO PRODUCT OF NESTLE NIGERIA PLC)
51. IMPACT OF EFFECTIVE PUBLIC RELATIONS IN MARKETING EXPANSION OF BANKING SERVICES IN ENUGU METROPOLIS (A CASE STUDY OF ALL STATES TRUST BANK PLC)
52. THE PROBLEMS FACING THE ESTABLISHMENT OF BANKS IN RURAL AREAS (A CASE STUDY OF SOME SELECTED LOCAL GOVERNMENT AREAS OF ENUGU STATE)
53. PUBLIC RELATION ACTIVITIES IN TERTAIRY INSTITUTIONS IN ENUGU STATE (A CAST STUDY OF ENUGU STATE UNIVERSITY OF SCIENCE AND TECHNOLOGY ENUGU STATE (ESUT)
54. THE EFFECTS OF WORLD INFORMATION FLOW IMBALANCE ON THIRD WORLD COUNTRIES (A CASE STUDY OF NIGERIA)
55. THE IMPACT OF MARKETING IN THE DEVELOPMENT OF TOURISM IN ENUGU STATE
56. THE MARKETING OF EDUCATIONAL SERVICE (A CASE STUDY OF IMT ENUGU)
57. THE EFFECT OF SEGMENTATION IN THE TARGET MARKETING OF NBL PLC IN ENUGU STATE
58. EFFECTIVE PRICING STRATEGIES FOR INTRODUCING A NEW PRODUCT IN THE MARKET. (A CASE STUDY OF GLOBACOM GMS ENUGU METROPOLIE)
59. THE ROLE OF ROAD TRANSPORTATION MODE IN THE MARKETING OF AGRICULTURAL PRODUCTS. (A CASE STUDY OF ABAKALIKI L.G.A. EBONYI STATE)
60. EFFECTIVE MARKETING STRATEGIES FOR AIRLINES OPERATING IN ENUGU METROPOLIS (A CASE STUDY OF EXECUTIVE AIRLINE SERVICES)
61. THE CONCEPT OF OPINION LEADERSHIP AND ITS INFLUENCE IN THE MARKETING OF FASHION PRODUCTS IN ANAMBRA STATE (A CASE STUDY OF ONITSHA METROPOLIS)
62. EFFECTIVE SOLID WASTE MANAGEMENT AS A BOOSTER TO NIGERIA ECONOMY
63. MARKETING OF FAMILY PLANNING SERVICES IN ENUGU URBAN
64. EFFECTIVE MARKETING STRATEGIES FOR COLOUR PHOTO PROCESSING SERVICES (A CASE STUDY OF JONATEX ULTRA MODERN COLOUR LAB NKPOR)
65. AN APPRAISAL OF PROMOTIONAL STRATEGIES OF BARBING SALONS IN ENUGU METROPOLIS (A CASE STUDY OF TOP CLASS BARBING SALON AWKUNANAW ENUGU
66. AN EVALUATION OF THE LEADERSHIP STYLE AND ITS EFFECT ON THE EMPLOYEES ATTITUDE (A CASE STUDY OF NIKE RESORT HOTEL, ENUGU)
67. CONSUMER PREFERENCE ON TOOTHPASTE BRANDS IN ENUGU METROPOLIS
68. THE EFFECT OF ADVERTISING ON CONSUMER PREFERENCE PATTERNS FOR MALT DRINKS IN ENUGU METROPOLIS (A COMPARATIVE STUDY OF GUINNESS MALTA AND AMSTEL MALTA)
69. THE ATTITUDE OF NIGERIANS TOWARDS MADE-IN-NIGERIAN PRODUCTS (A CASE STUDY OF CHUBERY SHOES LTD ONITSHA ANAMBRA STATE).

 

70. THE ROLE OF PUBLIC RELATION AS A TOOL FOR CUSTOMER SERVICE INDUSTRY (A CASE STUDY OF NIGERIAN TELEVISION AUTHORITY ENUGU SERVICES TO SELECTED FINANCIAL INSTITUTIONS)
71. THE PROBLEMS AND PROSPECTS OF MARKETING PETROLEUM PRODUCTS IN NIGERIA (A CASE STUDY OF NNPC NIGERIA)
72. THE EFFECTIVENESS OF CONSUMER SERVICE DELIVERY IN THE FAST FOOD INDUSTRY (A CASE STUDY OF MR. BIGG’S ENUGU METROPOLIS)
73. THE EFFECTIVENESS OF PERSONAL SELLING IN THE MARKETING OF CAPITAL GOODS (A CASE STUDY OF ANAMBRA MOTOR MANUFACTURING COMPANY ANAMMCO
74. STRATEGIES FOR INTRODUCING A NEW PRODUCT IN THE MARKET (A CASE STUDY OF ENCRISTO PHAMACEUTICALS LIMITED IN UMUAHIA METROPOLIS).
75. STRATEGIES FOR INTRODUCING A NEW PRODUCT IN THE MARKET (A CASE STUDY OF ENCRISTO PHAMACEUTICALS LIMITED IN UMUAHIA METROPOLIS).
76. APPLICATION OF MARKETING CONCEPT IN MARKETING OF HAIR DRESSING SERVICES (A COMPARATIVE ANALYSIS OF MAGIC FINGERS BEAUTY HOME AND ULTIMATE BEAUTY SALON)
77.THE IMPACT OF ADVERTISING ON SALE OF MOBILE PHONE IN ENUGU METROPOLIS
78. THE EFFECT OF GLOBALIZATION ON SERVICE INDUSTRY IN NIGERIA A CASE STUDY OF MAGNUM TRUST BANK PLC
79. STRATEGIES FOR INTRODUCING A NEW PRODUCT IN THE MARKET (A CASE STUDY OF FANTA LEMON OF COCA-COLA COMPANY IN ENUGU METROPOLIS)
80. PACKAGING AS A PROMO TOOL IN THE MARKETING OF BEAUTY CARE PRODUCTS. (A CASE STUDY OF PETALS ENUGU)
81. THE ECONOMIC EFFECT OF UNEMPLOYMENT ON THE NIGERIA ECONOMY (A CASE STUDY OF NDOKWA WEST L.G.A IN DELTA STATE).
82. MARKETING OF CHURCH SERVICES (A CASE STUDY OF CATHOLIC CHURCH IN ENUGU METROPOLIS)
83. THE IMPACTS OF ADVERTISING ON THE MARKETING OF HOTEL SERVICES IN ENUGU METROPOLIS (A CASE STUDY OF MAC-DAVOS HOTEL)
84. THE IMPACT OF EFFECTIVE MANAGEMENT OF RESOURCES IN SOLVING UNEMPLOYMENT PROBLEM IN NIGERIA (A CASE STUDY OF OJI-RIVER LOCAL GOVERNMENT ENUGU)
85. MANAGEMENT OF SMALL SCALE INDUSTRIES IN ENUGU STATE PROBLEMS AND PROSPECTS (A CASE STUDY OF ENUGU SOUTH LOCAL GOVERNMENT AREA)
86. THE IMPACT OF MARKETING LOGISTICS ON CORPORATE PROFITABILITY IN THE BREWERY INDUSTRY (A CASE STUDY OF NIGERIA BREWERY PLC ENUGU)
87. THE DETERMINATION IMPACT OF ADVERTISING IN MARKETING OF BLUE OMO DETERGENTS IN ENUGU
88. EFFECTIVE MARKETING STRATEGIES FOR IMPROVED PERFORMANCE OF NON – DURABLE CONSUMER PRODUCTS (A CASE STUDY OF OMO DETERGENT).
89. SALES PROMOTION IS IMPORTANT TO NIGERIAN ECONOMY. A CASE STUDY OF COCA-COLA  PLC.
90. THE IMPORTANCE OF BRANDING IN THE MARKETING OF UNILEVER PRODUCTS IN ENUGU STATE
91. THE ROLE OF PRODUCT ADVERTISING ON SALES VOLUM OF COMPANIES (A CASE STUDY OF NBL)
92. MARKETING TECHNICAL SALES PEOPLE, FOR HIGHER PRODUCTIVITY (A CASE STUDY OF EMENIT NIGERIA PLC.)
93. THE MARKETING OF HOTEL SERVICE IN WARRI METROPOLIS (A CASE STUDY OF ROYAL ARK HOTEL LIMITED
94. PROMOTION AS A STRATEGIC INSTRUMENT IN THE SALES OF MALT DRINKS (A CASE STUDY OF GUINNESS NIGERIA PLC ENUGU METROPOLIS)

 

95. IMPACT OF SALES PERSONS ON THE COPORATE GROWTH POTENTIALS OF A COMPANY (A CASE STUDY OF SEVEN-UP  BOTTLING COMPANY PLC, ENUGU)

 

MORE PROJECT TOPICS AND MATERIALS IN MARKETING:

 

 

1. THE ROLE OF ADVERTISING ON THE MARKETING OF A NEW PRODUCT IN ENUGU STATE.

(A CASE STUDY OF MTN 0806)

 

 

2. IMPACT OF SALES PERSONS ON THE COPORATE GROWTH POTENTIALS OF A COMPANY

(A CASE STUDY OF SEVEN-UP BOTTLING COMPANY PLC, ENUGU)

 

 

3. PROBLEMS AND PROSPECTS OF MARKETING IN SMALL-SCALE BUSINESS IN NIGERIA

(A CASE STUDY OF AQUA RAPHA, GOD’S HEALING WATER IN ENUGU)

 

 

4. MARKETING OF HOTEL SERVICES IN ENUGU METROPOLIS

(A CASE STUDY OF MAC – DAVOS HOTEL ENUGU)

 

 

5. IMPACT OF INFORMATION TECHNOLOGY IN BANKING INDUSTRY

(A CASE STUDY OF ALL STATED TRUST ABNK ENUGU)

 

 

6. THE EFFECTIVENESS OF PUBLIC RELATIONS IN SERVICE INDUSTRIES

(A CASE STUDY OF ENUGU STATE UNIVERSITY OF SCIENCE AND TECHNOLOGY (ESUT)

 

7. THE EFECT OF COST CONTROL IN NIGERIA BREWERIES

(A CASE STUDY OF NIGERAI BREWERIIES PLC. 9TH MILE, ENUGU METROPOLIS)

 

 

8. MARKETING OF COMMUNICATION SERVICES

(A CASE STUDY OF NIGERIA TELEVISION AUTHORITY CHANNEL 8 ENUGU)

 

 

9. THE EFFECTIVENESS OF PHYSICAL DISTRIBUTION OF CHARIS SATCHET WATER IN ENUGU METROPOLIS (A CASE STUDY OF EJ COLLINCE COMPANY)

 

 

10. THE PRACTICE OF CORPORATE SOCIAL RESPONSIBILITIES IN THE BREWERY INDUSTRY

(A CASE STUDY OF THE NIGERIAN BREWERIES AMA ENUGU)

 

 

11. THE PLACE OF MARKETING IN THE SERVICE INDUSTRIES.

(A CASE STUDY OF SELECTED LAUNDRY AND DRY CLEANING FIRMS IN ENUGU METROPOLIS)

 

 

12. THE EFFECT OF PRIVATIZATION AND COMMERCILIZATION OF GOVERNMENT OWNED INDUSTRIES

 

 

13. REVIEW OF MONETARY AND FISCAL POLICIES IN THE NIGERIA ECONOMY

 

 

14. THE EFFECTIVENESS OF PERSONAL SELLING STRATEGFIES IN MARKETING OF CAPITAL GOODS CASE STUDY OF ANAMCO LTD ENUGU

 

 

15. THE IMPACT OF TRANSPORTATION COST ON CONSUMERS RETAIL GOODS PRICES.

(A CASE STUDY OF GARRIKI MARKET, ENUGU SOUTH LOCAL GOVERNMENT ENUGU STATE).

 

 

16. PROMOTION STRATEGIES FOR THE MARKETING OF EDUCATIONAL SERVICES IN ENUGU (A CASE STUDY OF (ESUT) ENUGU STATE UNIVERSITY OF SCIENCE AND TECHNOLOGY).

 

 

17. MARKETING PROBLEMS OF SMALL-SCALE INDIGENOUS PHARMACULTICAL MANUFACTURING COMPANIES IN NIGERIA.

(A CASE STUDY OF ENCRISTO PHARMACULTICAL INDUSTRIES NIGERIA LIMITED, ENUGU).

 

 

18. THE EFFECT OF SALES PROMOTION ON THE MARKETING OF COCA-COLA BRAND OF SOFT DRINKS IN ENUGU URBAN

 

 

19. CONSUMER PROTECTION AND DRUG MARKETING IN NIGERIA

(A CASE STUDY OF JUHEL PHARMACEUTICAL COMPANY ENUGU)

 

 

20. THE ROLE OF PUBLIC RELATIONS IN IMPROVING THE IMAGE OF TERTIARY INSTITUTIONS IN ENUGU METROPOLIS (A CASE STUDY OF IMT ENUGU)

21. THE EFFECTIVENESS OF PERSONAL SELLING STRATEGIES IN MARKETING OF COSMETICS (A CASE STUDY OF BIANCA COSMETICS ENUGU)

 

 

22. STRATEGIES FOR INTRODUCING A NEW PRODUCT IN THE MARKET (A CASE STUDY OF ENCRISTO PHAMACEUTICALS LIMITED IN ENUGU)

 

 

23. TRADE FAIR AS AN INSTRUMENT OF INCREASING MARKETING PERFORMANCE.

(A CASE STUDY OF EMILY MILLIONAIRE ENUGU)

 

24. CONSTRUCTION OF TURBINE MIXER CHEMICAL ENGINEERING

 

 

25. THE EFFECTS OF MEDIA PROGRAMME ON RURAL DEVELOPMENT (A CASE STUDY OF ESBS, NU OHA PROGRAMME MASS COMMUNICTAION

 

 

26. THE IMPACT OF TV ADVERTISING ON THE MARKETING OF GSM. SERVICE IN ENUGU METROPOLIS

(A CASE STUDY OF MINT PLC)

 

 

27. A CRITICAL APPRAISAL OF THE STRATEGIES OF EXPORTATION OF MADE IN NIGERIA GOODS

(A CASE STUDY OF NIGERIAN EXPORT PROMOTION COUNCIL)

 

 

28. THE IMPACT OF ADVERTISING IN THE MARKETING OF HOTEL SERVICES IN ENUGU METROPOLIS

( A CASE STUDY OF ZODIAC HOTEL LTD)

 

 

29. CONSUMER BRAND PREFERENCE IN THE PURCHASE OF BEVERAGE IN ENUGU METROPOLIS

 

 

30. THE ROLE OF ADVERTISING ON THE MARKETING OF SUITCASE IN ENUGU METROPOLIS

(A CASE STUDY OF JUMATEX SUITCASE ENUGU)

 

 

31. MARKETING RESEARCH AS A TOOL FOR INCREASED PROFITABILITY

(A CASE STUDY OF NIGERIAN BOTTLING COMPANY ENUGU)

 

 

32. ND PRICING OF AGRICULTURAL PRODUCTS

(A CASE STUDY OF SORGHUM SUPPLIER IN ENUGU METROPOLIS)

 

 

33. THE ROLE OF NIGERIA EXPORT PROMOTION COUNCIL (NEPC) IN EXPORT PROMOTION IN NIGERIA

(A CASE STUDY OF ENUGU ZONAL OFFICE)

 

 

34. THE EFFECT OF SALES FORCE MOTIVATION ON PRODUCTIVITY

(A CASE STUDY OF EMENITE COMPANY ENUGU)

 

 

35. DISTRIBUTION CHANNEL/STRATEGIES FOR BREAD IN ENUGU STATE

 

 

36. THE EFFECTIVENESS OF PERSONAL SELLING IN THE MARKETING OF INDUSTRIAL PRODUCT IN ENUGU METROPOLIS (A CASE STUDY OF EMENITY NIGERIA PLC)

 

 

37. THE MARKETING PROBLEMS AND PROSPECTS OF FIVE STAR HOTEL IN ENUGU METROPOLIS

(A CASE STUDY OF NIKE LAKE RESORT HOTEL ENUGU).

 

 

38. THE EFFECT OF MARKET SEGMENTATION AND POSITIONING ON COMPANY PERFORMANCE

(A CASE STUDY OF SELECTED TEXTBOOK PUBLISHING COMPANIES IN OWERRI)

 

 

39. THE ROLE OF PUBLIC RELATIONS IN IMPROVING NIGERIA INTERNATIONAL TRADE:

(A CASE STUDY OF ELEGANZA PLASTIC INDUSTRY ONITSHA)

 

 

40. THE EFFECTIVENESS OF PROMOTIONAL STRATEGIES EMPLOYED BY AGRO- ALLIED INDUSTRIES IN NIGERIA. (A CASE STUDY OF OLYMPIC MAIZE MILLING AGRO ALLIED INDUSTRIES LIMITED AWKA)

 

 

41. PUBLIC RELATIONS POLICY IMPLEMENTATION AND AUDIENCE PERCEPTION OF GOVERNMENT PARASTATALS (CASE STUDY OF NIGERIAN RAILWAY) MASS COMMUNICATION

42. MASS MEDIA AND COVERAGE OF HEALTH AWARENESS SYSTEM IN NIGERIA (A CASE STUDY OF NTA ENUGU AND HEALTH CARE MAGAZINE) MASS COMMUNICATION

 

 

43. EFFECT OF MILITARY DITATORSHIP ON THE NIGERIA MASS MEDIA MASS COMMUNICATION

 

 

44. THE ROLE OF ELECTRONIC MEDIA IN THE CRUSADE AGAINST RELIGIOUS INTOLERANCE IN NIGERIA

(A CASE STUDY OF RESIDENCE IF AWKA ANAMBRA STATE) MASS COMMUNICATION)

 

 

45. SALES PROMOTION AS A PANACEA FOR IMPROVED SALES THE NIGERIA BOTLLING COMPANY EXPERIENCE (A CASE STUDY OF NIGERIA BOTTLING COMPANY PLC 9TH MILE CORNER)

 

 

46. TELEVISION AS A POSTIVE CONTRIBUTOR TO THE SOCIALIZATION OF CHILDREN MASS COMMUNICATION

 

 

47. MORAL PROBITY AND YOUTH DEVELOPMENT IN NIGERIA.AN EVALUATION OF THE ROLE OF THE ELECTRONIC MEDIA MASS COM

 

 

48. THE EFFECTS OF PORNOGRAPHIC FILMS ON NIGERIA YOUTHS .

 

 

49. THE ROLE OF MARKETING COMMUNICATION IN EFFECTIVE OF MALT DRINKS IN ABA METROPOLIS

(A CASE STUDY OF THE MALT BOTTLED BY CONSOLIDATED BREWERIES ABA)

 

 

50. PHYSICAL DISTRIBUTION MANAGEMENT IN BREWERY INDUSTRIES

(A CASE STUDY OF NIGERIAN BREWERIES PLC ENUGU)

 

 

51. A CRITICAL APPRAISAL OF THE NIGERIAN EXPORT PROMOTION COUNCIL STRATEGIES IN THE EXPORT OF NIGERIA GOODS

 

 

52. PHYSICAL DISTRIBUTION MANAGEMENT IN BREWERY INDUSTRIES

(A CASE STUDY OF NIGERIA BREWERY PLC)

 

 

53. AN ANALYSIS OF THE PROBLEMS AND PROSPECTS OF CLASSIFIED ADVERTISING IN ENUGU METROPOLIS

 

 

54. CUSTOMER ORIENTATION IN BANKING INDUSTRY

(A CASE STUDY OF OHHA COMMUNITY BANK, OGUI ROAD ENUGU)

 

 

55. THE IMPACT OF PROMOTION ON CONSUMER PATRONAGE OF PHARMACEUTICAL COMPANIES

(A CASE STUDY OF GABBEY PHARMACY LIMITED ENUGU).

 

56. IMPROVING CUSTOMER SERVICES LEVELS IN SERVICES INDUSTRIES, THROUGH THE APPLICATION OF THE MARKETING CONCEPT (A CASE STUDY OF IBETO PHOTOGRAPHIC COLOUR LABORATORY ENUGU)

 

 

57. THE EFFICACY OF SALES PROMOTION IN THE MARKETING OF CONSUMER PRODUCT

(A CASE STUDY OF NIGERIA BOLTING COMPANY PLC WARRI, DELTA STATE)

 

 

58. THE IMPACT OF SELF SERVICE ON THE PERFORMANCE OF SUPERMARKETS

(A CASE STUDY OF CYRIL SUPERMARKET ABAKALIKI, EBONYI STATE)

 

 

59. THE IMPACT OF PERSONAL SELLING IN THE MARKETING OF BEVERAGES IN ENUGU STATE

(A CASE STUDY OF MILO PRODUCT OF NESTLE NIGERIA PLC)

 

 

60. IMPACT OF EFFECTIVE PUBLIC RELATIONS IN MARKETING EXPANSION OF BANKING SERVICES IN ENUGU METROPOLIS (A CASE STUDY OF ALL STATES TRUST BANK PLC)

 

 

61. THE PROBLEMS FACING THE ESTABLISHMENT OF BANKS IN RURAL AREAS

(A CASE STUDY OF SOME SELECTED LOCAL GOVERNMENT AREAS OF ENUGU STATE)

 

 

62. PUBLIC RELATION ACTIVITIES IN TERTAIRY INSTITUTIONS IN ENUGU STATE

(A CAST STUDY OF ENUGU STATE UNIVERSITY OF SCIENCE AND TECHNOLOGY ENUGU STATE (ESUT)

 

63. THE EFFECTS OF WORLD INFORMATION FLOW IMBALANCE ON THIRD WORLD COUNTRIES

(A CASE STUDY OF NIGERIA)

 

 

64. THE IMPACT OF MARKETING IN THE DEVELOPMENT OF TOURISM IN ENUGU STATE

 

65. THE MARKETING OF EDUCATIONAL SERVICE (A CASE STUDY OF IMT ENUGU)

 

66. THE EFFECT OF SEGMENTATION IN THE TARGET MARKETING OF NBL PLC IN ENUGU STATE

 

67. EFFECTIVE PRICING STRATEGIES FOR INTRODUCING A NEW PRODUCT IN THE MARKET.

(A CASE STUDY OF GLOBACOM GMS ENUGU METROPOLIE)

 

 

68. THE ROLE OF ROAD TRANSPORTATION MODE IN THE MARKETING OF AGRICULTURAL PRODUCTS.

(A CASE STUDY OF ABAKALIKI L.G.A. EBONYI STATE)

 

 

69. EFFECTIVE MARKETING STRATEGIES FOR AIRLINES OPERATING IN ENUGU METROPOLIS

(A CASE STUDY OF EXECUTIVE AIRLINE SERVICES)

 

 

70. THE CONCEPT OF OPINION LEADERSHIP AND ITS INFLUENCE IN THE MARKETING OF FASHION PRODUCTS IN ANAMBRA STATE (A CASE STUDY OF ONITSHA METROPOLIS)

 

 

71. EFFECTIVE SOLID WASTE MANAGEMENT AS A BOOSTER TO NIGERIA ECONOMY

 

72. MARKETING OF FAMILY PLANNING SERVICES IN ENUGU URBAN

 

 

73. EFFECTIVE MARKETING STRATEGIES FOR COLOUR PHOTO PROCESSING SERVICES

(A CASE STUDY OF JONATEX ULTRA MODERN COLOUR LAB NKPOR)

 

 

74. AN APPRAISAL OF PROMOTIONAL STRATEGIES OF BARBING SALONS IN ENUGU METROPOLIS

(A CASE STUDY OF TOP CLASS BARBING SALON AWKUNANAW ENUGU

 

 

75. AN EVALUATION OF THE LEADERSHIP STYLE AND ITS EFFECT ON THE EMPLOYEES ATTITUDE

(A CASE STUDY OF NIKE RESORT HOTEL, ENUGU)

 

 

76. CONSUMER PREFERENCE ON TOOTHPASTE BRANDS IN ENUGU METROPOLIS

 

 

77. THE EFFECT OF ADVERTISING ON CONSUMER PREFERENCE PATTERNS FOR MALT DRINKS IN ENUGU METROPOLIS (A COMPARATIVE STUDY OF GUINNESS MALTA AND AMSTEL MALTA)

 

 

78. THE ATTITUDE OF NIGERIANS TOWARDS MADE-IN-NIGERIAN PRODUCTS

(A CASE STUDY OF CHUBERY SHOES LTD ONITSHA ANAMBRA STATE).

 

 

79. THE ROLE OF PUBLIC RELATION AS A TOOL FOR CUSTOMER SERVICE INDUSTRY

(A CASE STUDY OF NIGERIAN TELEVISION AUTHORITY ENUGU SERVICES TO SELECTED FINANCIAL INSTITUTIONS)

 

 

80. THE PROBLEMS AND PROSPECTS OF MARKETING PETROLEUM PRODUCTS IN NIGERIA

(A CASE STUDY OF NNPC NIGERIA)

 

 

81. THE EFFECTIVENESS OF CONSUMER SERVICE DELIVERY IN THE FAST FOOD INDUSTRY

(A CASE STUDY OF MR. BIGG’S ENUGU METROPOLIS)

 

 

82. THE EFFECTIVENESS OF PERSONAL SELLING IN THE MARKETING OF CAPITAL GOODS

(A CASE STUDY OF ANAMBRA MOTOR MANUFACTURING COMPANY ANAMMCO)

 

 

83. STRATEGIES FOR INTRODUCING A NEW PRODUCT IN THE MARKET

(A CASE STUDY OF ENCRISTO PHAMACEUTICALS LIMITED IN UMUAHIA METROPOLIS).

 

 

84. STRATEGIES FOR INTRODUCING A NEW PRODUCT IN THE MARKET

(A CASE STUDY OF ENCRISTO PHAMACEUTICALS LIMITED IN UMUAHIA METROPOLIS).

 

 

85. APPLICATION OF MARKETING CONCEPT IN MARKETING OF HAIR DRESSING SERVICES

(A COMPARATIVE ANALYSIS OF MAGIC FINGERS BEAUTY HOME AND ULTIMATE BEAUTY SALON)

 

 

86. THE IMPACT OF ADVERTISING ON SALE OF MOBILE PHONE IN ENUGU METROPOLIS

 

 

87. THE EFFECT OF GLOBALIZATION ON SERVICE INDUSTRY IN NIGERIA

(A CASE STUDY OF MAGNUM TRUST BANK PLC)

 

 

88. ND STRATEGIES FOR INTRODUCING A NEW PRODUCT IN THE MARKET

(A CASE STUDY OF FANTA LEMON OF COCA-COLA COMPANY IN ENUGU METROPOLIS)

 

 

89. PACKAGING AS A PROMO TOOL IN THE MARKETING OF BEAUTY CARE PRODUCTS.

(A CASE STUDY OF PETALS ENUGU)

 

 

90. THE ECONOMIC EFFECT OF UNEMPLOYMENT ON THE NIGERIA ECONOMY

(A CASE STUDY OF NDOKWA WEST L.G.A IN DELTA STATE).

 

 

91. MARKETING OF CHURCH SERVICES (A CASE STUDY OF CATHOLIC CHURCH IN ENUGU METROPOLIS)

 

 

92. THE IMPACTS OF ADVERTISING ON THE MARKETING OF HOTEL SERVICES IN ENUGU METROPOLIS (A CASE STUDY OF MAC-DAVOS HOTEL)

 

 

93. THE IMPACT OF EFFECTIVE MANAGEMENT OF RESOURCES IN SOLVING UNEMPLOYMENT PROBLEM IN NIGERIA (A CASE STUDY OF OJI-RIVER LOCAL GOVERNMENT ENUGU)

 

 

94. MANAGEMENT OF SMALL SCALE INDUSTRIES IN ENUGU STATE PROBLEMS AND PROSPECTS

(A CASE STUDY OF ENUGU SOUTH LOCAL GOVERNMENT AREA)

 

 

95. THE IMPACT OF MARKETING LOGISTICS ON CORPORATE PROFITABILITY IN THE BREWERY INDUSTRY (A CASE STUDY OF NIGERIA BREWERY PLC ENUGU)

 

 

96. THE DETERMINATION IMPACT OF ADVERTISING IN MARKETING OF BLUE OMO DETERGENTS IN ENUGU

 

 

97. EFFECTIVE MARKETING STRATEGIES FOR IMPROVED PERFORMANCE OF NON – DURABLE CONSUMER PRODUCTS (A CASE STUDY OF OMO DETERGENT).

 

 

98. SALES PROMOTION IS IMPORTANT TO NIGERIAN ECONOMY.( A CASE STUDY OF COCA-COLA PLC.)

 

99. THE IMPORTANCE OF BRANDING IN THE MARKETING OF UNILEVER PRODUCTS IN ENUGU STATE

 

100. THE ROLE OF PRODUCT ADVERTISING ON SALES VOLUM OF COMPANIES (A CASE STUDY OF NBL)

 

 

101. MARKETING TECHNICAL SALES PEOPLE, FOR HIGHER PRODUCTIVITY

(A CASE STUDY OF EMENIT NIGERIA PLC.)

 

 

102. THE MARKETING OF HOTEL SERVICE IN WARRI METROPOLIS

(A CASE STUDY OF ROYAL ARK HOTEL LIMITED)

 

 

103. PROMOTION AS A STRATEGIC INSTRUMENT IN THE SALES OF MALT DRINKS

(A CASE STUDY OF GUINNESS NIGERIA PLC ENUGU METROPOLIS)

 

 

104. IMPACT OF SALES PERSONS ON THE COPORATE GROWTH POTENTIALS OF A COMPANY

(A CASE STUDY OF SEVEN-UP BOTTLING COMPANY PLC, ENUGU)

 

 

105. THE IMPACT OF PRODUCT DISPLAY ON THE MARKETING OF FAST FOOD AND PASTRIES

 

 

IN A FAST FOOD INDUSTRY (A CASE STUDY OF CHRIS PASTRIES ENUGU)

 

106. AGRICULTURAL MARKETING IN ENUGU STATE: PROBLEMS & PROSPECTS (A CASE STUDY OF MINISTRY OF AGRICULTURE ENUGU STATE)

 

 

107. LOCATIONAL FACTORS THAT INFLUENCE BANKS IN THE MARKETING OF THEIR FINANCIAL SERVICES, WITH PARTICULAR REFERENCE TO LAGOS AND ABA MARKETS.

 

108. THE IMPACT OF PRODUCT DISPLAY ON THE MARKETING OF FAST FOOD AND PASTRIES

IN A FAST FOOD INDUSTRY (A CASE STUDY OF CHRIS PASTRIES ENUGU)

 

 

109. THE EFFECTIVENESS OF PUBLIC RELATIONS IN SERVICE INDUSTRIES

(A CASE STUDY OF ENUGU STATE UNIVERSITY OF SCIENCE AND TECHNOLOGY) (ESUT)

 

 

110. THE EFECT OF COST CONTROL IN NIGERIA BREWERIES

(A CASE STUDY OF NIGERAI BREWERIIES PLC. 9TH MILE, ENUGU METROPOLIS)

111. MARKETING OF COMMUNICATION SERVICES

(A CASE STUDY OF NIGERIA TELEVISION AUTHORITY CHANNEL 8 ENUGU)

 

 

112. THE PRACTICE OF CORPORATE SOCIAL RESPONSIBILITIES IN THE BREWERY INDUSTRY

(A CASE STUDY OF THE NIGERIAN BREWERIES AMA ENUGU)

 

 

113. THE IMPACT OF ROAD NETWORK ON THE MARKETING OF AGRICULTURAL PRODUCE IN NIGERIA

(A CASE STUDY OF IGBO-ETITI LOCAL GOVERNMENT AREA OF ENUGU STATE)

 

 

114.PROMOTION STRATEGIES FOR THE MARKETING OF EDUCATIONAL SERVICES IN ENUGU

(A CASE STUDY OF (ESUT) ENUGU STATE UNIVERSITY OF SCIENCE AND TECHNOLOGY).

 

 

115. THE IMPACT OF ROAD TRANSPORTATION MODE ON THE MARKETING OF CONSUMER GOODS IN NIGERIA (A CASE STUDY OF ENUGU METROPOLIS)

 

 

116. THE APPLICATION OF PUBLIC RELATIONS STRATEGY IN BANKING SECTOR

(A CASE STUDY OF UBA BANK PLC)

 

 

117. CONSUMER PROTECTION AND DRUG MARKETING IN NIGERIA

(A CASE STUDY OF JUHEL PHARMACEUTICAL COMPANY ENUGU)

 

 

118. PROMOTIONAL STRATEGY IN A SERVICE INDUSTRY (A CASE STUDY OF AFRIBANK PLC ENUGU)

 

 

119. THE ROLE OF ADVERTISING IN MOTIVATING CONSUMER BRAND PREFERENCE FOR BEVERAGES IN ENUGU METROPOLIS (A CASE STUDY OF BOURNVITA OF CADBURY NIGERIA PLC)

 

 

120.THE IMPACT OF TELEVISION AND NEWSPAPER ADVERT IN THE MARKETING OF CONSUMER PRODUCT IN ENUGU METROPOLIS

 

 

121. EFFECTIVE MARKETING OF TELEVISION SERVICE IN ENUGU METROPOLIS

(A CASE STUDY OF ENUGU TELEVISION (E.T.V)

 

 

122. THE EFFECT OF SALES FORCE MOTIVATION ON PRODUCTIVITY

(A CASE STUDY OF EMENITE COMPANY ENUGU)

 

 

123. THE ROLE OF SALES MANAGEMENT IN ACHIEVING PROFIT OBJECTIVES OF FIRMS IN NIGERIA

(A CASE STUDY OF EMENITE LIMITED)

 

 

124. THE EFFECTIVENESS OF PERSONAL SELLING IN THE MARKETING OF INDUSTRIAL PRODUCT IN ENUGU METROPOLIS (A CASE STUDY OF EMENITY NIGERIA PLC)

 

 

125. AN EVALUATION OF THE EFFECTIVENESS OF ADVERTISING IN CHANGING CONSUMER BEHAVIOUR

(A CASE STUDY OF FIRST BANK OF NIGERIA OKPARA AVENUE CENTURY II ADVERT CAMPAIGN)

126. MARKETING COURIER SERVICE IN ENUGU STATE (A CASE STUDY OF TNT/IAS OF NIGERIA)

 

 

127. THE ROLE OF PUBLIC RELATIONS IN IMPROVING NIGERIA INTERNATIONAL TRADE:

(A CASE STUDY OF ELEGANZA PLASTIC INDUSTRY ONITSHA)

 

 

128. AGRICULTURAL MARKETING IN ENUGU STATE: PROBLEMS & PROSPECTS

(A CASE STUDY OF MINISTRY OF AGRICULTURE ENUGU STATE)

 

 

129. AN APPRAISAL OF SALES AND DISTRIBUTION MANAGEMENT IN EIF OIL PLC

 

 

130. AN EVALUATION OF THE LEADERSHIP STYLE AND ITS EFFECT ON THE EMPLOYEES ATTITUDE

(A CASE STUDY OF NIKE RESORT HOTEL, ENUGU)

 

 

131. THE EFFECT OF ADVERTISING ON CONSUMER PREFERENCE PATTERNS FOR MALT DRINKS IN ENUGU METROPOLIS (A COMPARATIVE STUDY OF GUINNESS MALTA AND AMSTEL MALTA)

 

 

132. THE ATTITUDE OF NIGERIANS TOWARDS MADE-IN-NIGERIAN PRODUCTS

(A CASE STUDY OF CHUBERY SHOES LTD ONITSHA ANAMBRA STATE)

 

 

133. THE PROBLEMS AND PROSPECTS OF MARKETING PETROLEUM PRODUCTS IN NIGERIA

(A CASE STUDY OF NNPC NIGERIA)

 

 

134. THE EFFECTIVENESS OF CONSUMER SERVICE DELIVERY IN THE FAST FOOD INDUSTRY

(A CASE STUDY OF MR. BIGG’S ENUGU METROPOLIS)

 

 

135. IMPACT OF MARKETING RESEARCH IN A SMALL SCALE COMPANY:

(A CASE STUDY OF JUHEL PHARMACEUTICALS ENUGU

 

 

136. APPLICATION OF MARKETING CONCEPT IN MARKETING OF HAIR DRESSING SERVICES

(A COMPARATIVE ANALYSIS OF MAGIC FINGERS BEAUTY HOME AND ULTIMATE BEAUTY SALON)

 

 

137. INFLUENCE OF STORES IMAGE ON CONSUMER PATRONAGE OF FAST FOOD OUTLETS

(A CASE STUDY OF APPETIZER COMPANY ENUGU)

 

 

138. MARKETING OF INDUSTRIAL PRODUCTS IN A COMPETITIVE MARKET ECONOMY

(A CASE STUDY OF BERGER PAINT P.C.C)

 

 

139. PACKAGING AS A PROMO TOOL IN THE MARKETING OF BEAUTY CARE PRODUCTS.

(A CASE STUDY OF PETALS ENUGU)

 

 

140. THE IMPACT OF EFFECTIVE MANAGEMENT OF RESOURCES IN SOLVING UNEMPLOYMENT PROBLEM IN NIGERIA (A CASE STUDY OF OJI-RIVER LOCAL GOVERNMENT ENUGU)

 

 

141. INCREASING CUSTOMERS PATRONAGE OF BANKING SERVICE IN ENUGU METROPOLIS (A CASE STUDY OF UNITED BANK FOR AFRICA UBA)

 

142. PUBLIC RELATION AS AND EFFECTIVE TOOLS FOR ACHIEVING CORPORATE GOALS.

(A CASE STUDY OF DELTA STATE RADIO CORPORATION).

 

 

143. THE MARKETING PROBLEM OF HOTEL AND CATERING ESTABLISHMENT

(A CASE STUDY OF HOTEL CORDIAL ENUGU)

 

 

144. MARKETING CONCEPT, ITS APPLICATION BY FINANCIAL SERVICE INDUSTRIES

(A CASE STUDY OF BROAD BANK NIGERIA LIMITED)

 

 

145. THE EFFECTIVENESS OF THE MARKETING INFORMATION SYSTEM IN THE TEXTILE INDUSTRY.

(A CASE STUDY OF TEXTILE MILL ONITSHA)

 

 

146. THE EFFECTIVENESS OF PUBLIC RELATIONS PRACTICES IN THE OIL SECTOR

(A CASE STUDY OF AFRICAN PETROLEUM’S PLC0

 

 

147. THE IMPORTANCE OF BRANDING IN THE MARKETING OF UNILEVER PRODUCTS IN ENUGU STATE

 

148. THE ROLE OF SMALL –SCALE INDUSTRY IN THE ECONOMIC DEVELOPMENT OF NIGERIA

(A CASE STUDY OF UNCLE JOE BAKERY LIMITED, ENUGU).

 

 

149. THE IMPACT PROMOTION ON THE MARKETING OF A NEW SERVICES IN ENUGU METROPOLIS

(A CASE STUDY OF GLOBA –COM)

 

 

150. MANAGING THE CHANNEL SYSTEM IN PETROLEUM PRODUCT MARKETING IN ENUGU STATE

 

 

151. PROMOTION AS A STRATEGIC INSTRUMENT IN THE SALES OF MALT DRINKS

(A CASE STUDY OF GUINNESS NIGERIA PLC ENUGU METROPOLIS)

 

 

152. ADVERTISING AS A TOOL FOR INCREASING SALES IN AN ORGANIZATION

(A CASE STUDY OF JOHN HOLT VENTURES LTD)

 

 

153. THE EFFECTIVENESS OF PUBLIC RELATIONS IN SERVICE INDUSTRIES

(A CASE STUDY OF ENUGU STATE UNIVERSITY OF SCIENCE AND TECHNOLOGY (ESUT), ENUGU)

 

 

154.AGRICULTURAL MARKETING IN ENUGU STATE:

PROBLEMS & PROSPECTS (A CASE STUDY OF MINISTRY OF AGRICULTURE ENUGU STATE)

 

 

155. MARKETING OF BANKING AND FINANCIAL SERVICE

(A CASE STUDY OF LEADWAY ASSURANCE COMPANY LIMITED)

 

 

156. MARKETING PROMOTION IN A DEPRESSED ECONOMY, PROBLEMS AND PROSPECTS

(A CASE STUDY OF CHOKIL LABORATORIES ENUGU)

 

 

157. THE EFFECTS OF   ADVERTIMENT   ON THE SALES OF A TOBACCO PRODUCTS.

(A CASE STUDY OF ST. MORITZ CIGERATES IN ENUGU)

 

 

158. AN EVALUATION OF THE EFFECTIVENESS OF ADVERTISING IN CHANGING CONSUMER BEHAVIOUR

(A CASE STUDY OF FIRST BANK OF NIGERIA OKPARA AVENUE CENTURY II ADVERT CAMPAIGN)

 

 

159. USING MANAGEMENT INFORMATION SYSTEM TO IMPROVE CUSTOMER SERVICES IN THE BANKING INDUSTRY (A CASE STUDY OF FIRST BANK PLC)

160. THE PRACTICE OF CORPORATE SOCIAL RESPONSIBILITIES IN THE BREWERY INDUSTRY

(A CASE STUDY OF THE NIGERIAN BREWERIES AMA ENUGU)

 

 

161. THE IMPACT OF ROAD NETWORK ON THE MARKETING OF AGRICULTURAL PRODUCE IN NIGERIA

(A CASE STUDY OF IGBO-ETITI LOCAL GOVERNMENT AREA OF ENUGU STATE)

 

 

162. CONSUMER PREFERENCE FOR MALTA – GUINESS, MALTINA AND VITA – MALT BRANDS OF MALT DRINKS, IN ENUGU URBAN.

 

 

163. THE ROLE OF ADVERTISING IN MOTIVATING CONSUMER BRAND PREFERENCE FOR BEVERAGES IN ENUGU METROPOLIS (A CASE STUDY OF BOURNVITA OF CADBURY NIGERIA PLC).

 

164. APPRAISAL OF STRATEGY IN THE MARKETING OF INDUSTRIAL PRODUCTS

(A CASE STUDY OF SUNRISE FLOUR MILL EMENE ENUGU)

 

 

165. APPRAISAL OF STRATEGY IN THE MARKETING OF INDUSTRIAL PRODUCTS

(A CASE STUDY OF SUNRISE FLOUR MILL EMENE ENUGU)

 

 

166. MARKETING RESEARCH AS A TOOL FOR PROFITABILITY IN THE SERVICE INDUSTRY A CASE STUDY OF AIICO INSURANCE COMPANY OPERATIONS IN ENUGU METROPOLIS

 

 

167. THE IMPACT OF ROAD TRANSPORTATION MODE ON THE MARKETING OF CONSUMER GOODS IN NIGERIA (A CASE STUDY OF ENUGU METROPOLIS)

 

 

168. THE IMPACT OF ADVERTISING IN MOTIVATING BRAND PREFERENCE FOR COSMETICS IN ENUGU METROPOLIS

 

 

169. THE APPLICATION OF PUBLIC RELATIONS STRATEGY IN BANKING SECTOR

(A CASE STUDY OF UBABANK PLC)

 

 

170. AN ANALYSIS OF PRODUCT MIX STRATEGIES OF BREWERIES IN NIGERIA

(A CASE STUDY OF THE NIGERIA BREWERIES PLC ENUGU )

 

171. CONSUMER PROTECTION IN NIGERIA (A CASE STUDY OF NAFDAC IN ENUGU STATE)

 

 

172. THE PROBLEMS OF MARKETING AGRICULTURAL PRODUCTS IN ABAKALIKI IN EBONYI STATE

(A CASE STUDY OF EZILO)

 

 

173. THE ROLE OF ADVERTISING IN MOTIVATING CONSUMER BRAND PREFERENCE FOR BEVERAGES IN ENUGU METROPOLIS (A CASE STUDY OF BOURNVITA OF CADBURY NIGERIA PLC).

 

174. THE EFFECTIVENESS OF PUBLIC RELATIONS IN SERVICE INDUSTRIES

(A CASE STUDY OF ENUGU STATE UNIVERSITY OF SCIENCE AND TECHNOLOGY (ESUT), ENUGU)

 

175. THE IMPACT OF TELEVISION AND NEWSPAPER ADVERT IN THE MARKETING OF CONSUMER PRODUCT IN ENUGU METROPOLIS

 

 

176. THE EFFECT OF SALES FORCE MOTIVATION ON PRODUCTIVITY

(A CASE STUDY OF EMENITE COMPANY ENUGU)

 

 

177. THE ROLE OF SALES MANAGEMENT IN ACHIEVING PROFIT OBJECTIVES OF FIRMS IN NIGERIA

(A CASE STUDY OF EMENITE LIMITED)

 

 

178. THE IMPACT OF MARKETING INFORMATION SYSTEM ON THE MARKETING OF INSURANCE POLICIES

(A CASE STUDY OF NICON PLC ENUGU)

 

 

179. AN EVALUATION OF THE EFFECTIVENESS OF ADVERTISING IN CHANGING CONSUMER BEHAVIOUR

(A CASE STUDY OF FIRST BANK OF NIGERIA OKPARA AVENUE CENTURY II ADVERT CAMPAIGN)

 

 

180. EFFECTIVE PRODUCT PLANNING AND DEVELOPMENT AS STRATEGIES FOR ACHIEVING INCREASED MARKET SHARE

 

181. THE ROLE OF PUBLIC RELATIONS IN THE MARKETING OF HOSPITAL SERVICES

(A CASE STUDY OF PARK-LANE HOSPITAL ENUGU)

 

 

182. AN EVALUATION OF NEW PRODUCT DEVELOPMENT STRATEGIES IN THE BANKING INDUSTRY

(A CASE STUDY OF INTERCONTINENTAL BANK PLC ENUGU)

 

 

183 .MARKETING COURIER SERVICE IN ENUGU STATE

(A CASE STUDY OF TNT/IAS OF NIGERIA)

 

 

184. MARKETING TECHNICAL SALES PEOPLE FOR HIGHER PRODUCTIVITY

(A CASE STUDY OF EMENIT NIGERIA PLC)

 

 

185. THE ROLE OF PUBLICITY IN REGULATION THE MARKETING OF PETROLEUM PRODUCTS IN THE SOUTH EAST OF NIGERIA

(A CASE STUDY OF PIPELINE AND PRODUCTS MARKETING COMPANY PPMC, ENUGU DEPOT ENUGU)

 

186. THE EFFICACY OF SALES PROMOTION IN THE MARKETING OF CONSUMER PRODUCT

(A CASE STUDY OF NIGERIA BOLTING COMPANY PLC WARRI, DELTA STATE)

 

187. THE IMPACT OF MARKETING IN THE DEVELOPMENT OF TOURISM IN ENUGU STATE

 

 

188. EFFECTIVE MARKETING STRATEGIES FOR RENTAL ORGANIZATION.

(A CASE STUDY OF SABIO RENTALS IN PORT HARCOURT METROPLOIS)

 

 

189.BUSINESS MERGER AND ACQUISITION AS GROWTH AND SURVIVAL STRATEGIES IN A DEPRESSED ECONOMY – AN IN-DEPTH STUDY OF SOME SELECTED NIGERIAN COMPANIES

 

 

190. THE ROLE OF CONSUMER PROTECTION COUNCIL IN THE PROTECTION OF CONSUMERS

RIGHTS IN NIGERIA

 

 

191. THE EFFECT OF SEGMENTATION IN THE TARGET MARKETING OF NBL PLC IN ENUGU STATE

 

 

192. AN APPRAISAL OF SALES AND DISTRIBUTION MANAGEMENT IN EIF OIL PLC

 

 

193. EFFECTIVE PRICING STRATEGIES FOR INTRODUCING A NEW PRODUCT IN THE MARKET.

(A CASE STUDY OF GLOBACOM GMS ENUGU METROPOLIE)

 

 

194. PROBLEMS AND PROSPECTS OF CONSUMER PROTECTION AGENCIES IN NIGERIA (A CASE STUDY OF NATIONAL AGENCY OF FOOD AND DRUGS ADMINISTRATION AND CONTROL (NAFDAC) IN ENUGU STATE

 

 

195. THE EFFECT OF PERSONNEL SELLING ON THE SALES OF ISOL GERMICIDE IN ENUGU URBAN

PRODUCED AND MARKETED BY HARDIS AND DROMEDAS LTD ENUGU

 

 

196. EFFECTIVE MARKETING STRATEGIES FOR COLOUR PHOTO PROCESSING SERVICES

(A CASE STUDY OF JONATEX ULTRA MODERN COLOUR LAB NKPOR)

 

 

197. AN EVALUATION OF CUSTOMER RELATIONSHIP MARKETING IN THE MASS TRANSIT INDUSTRY IN NIGERIA (A CASE STUDY OF ABC TRANSPORT PLC, ENUGU)

 

 

198. SALES MANAGEMENT AND ACCOMPLISHMENT OF PROFIT OBJECTIVE OF FIRMS IN ENUGU, ENUGU STATE

 

 

199. THE EFFECTIVENESS OF MARKETING PLANNING AND CONTROL IN A MANUFACTURING ORGANIZATION: A CASE STUDY OF ANAMMCO IN ENUGU.

 

200. MARKETING OF COSMETICS PRODUCTS IN ENUGU STATE

(A CASE STUDY OF CHOKI LABORATORIES NIG. LTD)

 

 

201. THE EFFECTS OF   ADVERTIMENT   ON THE   SALES  OF  A  TOBACCO  PRODUCTS.

(A CASE STUDY OF ST MORITZ CIGERATES  IN  ENUGU)

 

202. THE IMPACT OF ADVERTISING ON SALE OF MOBILE PHONE IN ENUGU METROPOLIS

 

 

203. THE ROLE OF ADVERTISING IN TOURISM DEVELOPMENT IN ENUGU STATE

(A CASE STUDY OF ENUGU STATE TOURISM BOARD, ENUGU)

 

 

204. IMPROVING THE EFFICIENCY OF THE NIGERIAN COMMUNITY BANKS THROUGH THE APPLICATION OF THE MARKETING CONCEPT (A CASE STUDY OF NDIAFIA MICRO FINANCE BANK OGBETE ENUGU)

 

 

205. PROBLEMS AND PROSPECTS OF MARKETING IN SMALL-SCALE INDUSTRIES IN NIGERIA

(A CASE STUDY OF WILSON GROUP OF COMPANIES NSUKKA)

 

 

206. THE ROLE OF NATIONAL AGENCY FOR FOOD AND DRUG ADMINISTRATION AND CONTROL (NAFDAC) IN CONSUMER PROTECTION IN NIGERIA

(A CASE STUDY OF SOME SELECTED PURE WATER BOTTLING FIRMS IN ENUGU)

 

 

207. THE IMPACT OF “MARKETING MIX” IN THE ACCOMPLISHMENT OF ORGANIZATION OBJECTIVE

(A CASE STUDY OF UNILEVER BROTHERS NIGERIA PLC)

 

 

208. MARKETING OF INDUSTRIAL PRODUCTS IN A COMPETITIVE MARKET ECONOMY

(A CASE STUDY OF BERGER PAINT P.C.C)

209. THE EFFECTIVENESS OF MARKETING COMMUNICATION MIX IN CREATING AWARENESS OF A BRAND

(A CASE STUDY OF UNILEVER NIGERIA PLC)

 

 

210. THE INFLUENCE OF TELEVISION ADVERTING ON CONSUMER’S DEMAND FOR SOFT DRINK.

(A CASE STUDY OF SEVEN-UP BOTTLING COMPANY IN ENUGU METROPOLIS)

 

 

211. MARKETING OF COMPUTER SERVICE (A CASE STUDY OF JOEL VENTURES, ENUGU)

 

 

212. THE EFFECT OF LABELLING ON HIS SALES OF PRONTO BEVERAGE IN ENUGU METROPOLIS.

 

 

213. MARKETING OF HOTEL SERVICE IN ENUGU METROPOLIS (A CASE STUDY OF MODOTELS LIMITED)

 

 

214. THE MARKETING PROBLEM OF HOTEL AND CATERING ESTABLISHMENT

(A CASE STUDY OF HOTEL CORDIAL ENUGU)

 

 

215. EMPLOYEE RELATIONS PRACTICE IN THE AVIATION INDUSTRIES IN NIGERIA. (A CASE STUDY OF THE FEDERAL AIRPORTS AUTHORITY OF NIGERIA – FAAN ENUGU AIRPORT)

 

 

 

216. PROMOTIONAL STRATEGIES FOR THE SUPERMARKETS IN ENUGU

(A CASE STUDY OF HERITAGE SUPERMARKET)

 

 

217. MARKETING CONCEPT, ITS APPLICATION BY FINANCIAL SERVICE INDUSTRIES

(A CASE STUDY OF BROAD BANK NIGERIA LIMITED)

 

 

218. THE EFFECTIVENESS OF HE MARKETING INFORMATION SYSTEM IN THE TEXTILE INDUSTRY.

(A CASE STUDY OF TEXTILE MILL ONITSHA)

 

 

219. THE EFFECTIVENESS OF PUBLIC RELATIONS IN THE OIL SECTOR

(A CASE STUDY OF AFRICAN PETROLEUM PLC IN ENUGU METROPOLIS)

 

 

220. PROBLEMS AND PROSPECTS OF MAREKTING ELECTRICITY SERVICES IN ENUGU STATE

(A CASE STUDY OF NEPA HEADQUARTERS ENUGU)

 

 

221. PROBLEMS AND PROSPECTS OF MARKETING IN SMALL-SCALE BUSINESS IN NIGERIA

(A CASE STUDY OF AQUA RAPHA, GOD’S HEALING WATER IN ENUGU)

 

 

 

222. PROMOTION AS A STRATEGIC INSTRUMENT IN THE SALES OF MALT DRINKS

(A CASE STUDY OF GUINNESS NIGERIA PLC ENUGU METROPOLIS)

 

 

223. THE EFFECTIVENESS OF PUBLIC RELATIONS IN THE OIL SECTOR

(A CASE STUDY OF AFRICAN PETROLEUM PLC IN ENUGU METROPOLIS)

 

MORE PROJECT TOPICS AND MATERIALS IN MARKETING:

1) MARKETING OF BANKING SERVICES IN A POST REFORM COMPETITIVE ENVIRONMENT (A CASE STUDY OF OCEANIC BANK AND UNION BANK PLC) = Agwu Ezinne (BF)

1. “LOCATIONAL FACTORS INFLUENCING THE MARKETING OF FINANCIAL SERVICES IN LAGOS AND ABA MARKETS. = ABONYE NGOZI

2. THE IMPACT OF PRODUCT DISPLAY ON THE MARKETING OF FAST AND PASTRIES IN A FAST FOOD INDUSTRY (A CASE STUDY OF CHRIS PASTRIES ENUGU = ABANAJE

3. “PROBLEMS AND PROSPECTS OF MARKETING IN SMALL-SCALE INDUSTRIES IN NIGERIA” (A CASE STUDY OF AQUA RAPHA GOD’S HEALING WATER).= AGBO
4. MARKETING OF HOTEL SERVICES IN OWERRI METROPOLIS A CASE STUDY OF MAC – DAVOS HOTEL ENUGU = AGBOIBO COSMAS. I

5. IMPACT OF INFORMATION TECHNOLOGY IN BANKING INDUSTRY (A CASE STUDY OF ALL STATED TRUST BANK, OWERRI, IMO STATE) BY AGHAZU HENRY U

6. THE EFFECTIVENESS OF PUBLIC RELATIONS IN SERVICE INDUSTRIES (A CASE STUDY OF FEDERAL POLYTECHNIC NEKEDE, OWERRI (FPNO), ENUGU) BY AGHWARE PAULA MUDIA

7. EFFECTIVE PRICING STRATEGIES FOR MARKETING OF NEW PRODUCTS (A CASE STUDY OF ROYALUZ BY HARDIS AND DROMADES LTD, IN IMO STATE). BY AGULANNA, PRECIOUS

8. THE EFFECT OF COST CONTROL IN NIGERIA BREWERIES (A CASE STUDY OF NIGERIA BREWERIIES PLC. 9TH MILE, OWERRI METROPOLIS)= AHIEBUOGU NWANNE A

9. MARKETING OF BANKING AND FINANCIAL SERVICE (A CASE STUDY OF LEADWAY ASSURANCE COMPANY LIMITED)

10. THE EFFECT OF PRICING STRATEGIES ON THE MARKETING OF TOILET SOAPS IN IMO STATE (A CASE STUDY OF SELECTED TOILET SOAPS)= ALI IFEOMA

11. MARKETING OF COMMUNICATION SERVICES (A CASE STUDY OF NIGERIA TELEVISION AUTHORITY CHANNEL 8 ENUGU) BY ANI LOUISA OGOM

12. THE EFFECTIVENESS OF PHYSICAL DISTRIBUTION OF CHARIS SACHETS WATER IN OWERRI METROPOLIS (A CASE STUDY OF E.J. COLLINCE COMPANY) BY ANIGALA NICHOLAS O.

13. THE PRACTICE OF CORPORATE SOCIAL RESPONSIBILITIES IN THE BREWERY INDUSTRY (A CASE STUDY OF THE NIGERIAN BREWERIES AMA ENUGU) BY ANIKWE BLESSING I.

14. THE IMPACT OF ROAD NETWORK ON THE MARKETING OF AGRICULTURAL PRODUCE IN NIGERIA A CASE STUDY OF OKIGWE LOCAL GOVERNMENT AREA OF IMO STATE BY ANIKWE FRANCIS NNAJIOFOR

15. THE EFFECTIVENESS OF PERSONAL SELLING IN THE MARKETING OF TOBACCO PRODUCTS IN OWERRI METROPOLIS. (A CASE STUDY OF BRITISH AMERICAN TOBACCO ENUGU) BY ANYANWU KINGSLEY .C.

16. THE PLACE OF MARKETING IN THE SERVICE INDUSTRIES. (A CASE STUDY OF SELECTED LAUNDRY AND DRY CLEANING FIRMS IN OWERRI METROPOLIS) BY ASINOBI OLUCHI. G.

17. THE EFFECT OF BRANDING ON PRODUCT MARKETING (A CASE STUDY OF UNILEVER NIGERIA PLC) BY AZUBIKE FLORENCE U. A.

18. THE EFFECTIVENESS OF PERSONAL SELLING STRATEGFIES IN MARKETING OF CAPITAL GOODS CASE STUDY OF ANAMCO LTD ENUGU BY BOSAH NGOZI ONYINYE

19. THE IMPACT OF TRANSPORTATION COST ON CONSUMERS RETAIL GOODS PRICES. (A CASE STUDY OF GARRIKI MARKET, OWERRI SOUTH LOCAL GOVERNMENT IMO STATE). BY CHUKWUEKE GRACE ERINMA

20. CONSUMER PREFERENCE FOR MALTA – GUINESS, MALTINA AND VITA – MALT BRANDS OF MALT DRINKS, IN OWERRI URBAN. BY CLEMENT SUSAN IHUOMA

21. PROMOTION STRATEGIES FOR THE MARKETING OF EDUCATIONAL SERVICES IN ENUGU (A CASE STUDY OF (FPNO) FEDERAL POLYTECHNIC NEKEDE, OWERRI). BY DAGBUE RITA

22. THE ROLE OF PRODUCT MANAGEMENT IN THE MARKETING OF BANKING SERVICE (A CASE STUDY OF FIRST BANK ABA BRANCH) BY EBOH JUSTINE

23. MARKETING RESEARCH AS A TOOL FOR PROFITABILITY IN THE SERVICE INDUSTRY A CASE STUDY OF AIICO INSURANCE COMPANY OPERATIONS IN OWERRI METROPOLIS BY EDOKA T

24. ATTITUDE OF CONSUMERS TOWARDS MADE IN NIGERIAN GOODS (A CASE STUDY OF WOMEN WORLD BOUTIQUE, ENUGU) BY EDWARD ROMEO .U.

25. MARKETING PROBLEMS OF SMALL-SCALE INDIGENOUS PHARMACULTICAL MANUFACTURING COMPANIES IN NIGERIA. (A CASE STUDY OF ENCRISTO PHARMACULTICAL INDUSTRIES NIGERIA LIMITED, ENUGU). BY EGBO CHINYERE

26. THE EFFECT OF SALES PROMOTION ON THE MARKETING OF COCA-COLA BRAND OF SOFT DRINKS IN OWERRI URBAN BY EHIEMERE OGECHUKWU JOY

27. THE IMPACT OF ROAD TRANSPORTATION MODE ON THE MARKETING OF CONSUMER GOODS IN NIGERIA (A CASE STUDY OF OWERRI METROPOLIS) EKEN EBERE E

28. THE APPLICATION OF PUBLIC RELATIONS STRATEGY IN BANKING SECTOR (A CASE STUDY OF UBABANK PLC) ELOANYI CHIOMA

29. CONSUMER PROTECTION AND DRUG MARKETING IN NIGERIA (A CASE STUDY OF JUHEL PHARMACEUTICAL COMPANY ENUGU) BY EMEH AKUDO

30. THE ROLE OF PUBLIC RELATIONS IN IMPROVING THE IMAGE OF TERTIARY INSTITUTIONS IN OWERRI METROPOLIS (A CASE STUDY OF IMT ENUGU) BY ENEBE HENRIETTA C.

31. THE EFFECTIVENESS OF PERSONAL SELLING STRATEGIES IN MARKETING OF COSMETICS (A CASE STUDY OF BIANCA COSMETICS ENUGU) BY ENEH LOVINA C

32. EFFECTIVE AND EFFICIENT MARKETING OF POULTRY PRODUCTS IN IMO STATE. (A CASE STUDY OF ALPHA POULTRY EMENE IN IMO STATE) BY ENEMOBI OSMOND. C

33. PROMOTIONAL STRATEGY IN A SERVICE INDUSTRY ( A CASE STUDY OF AFRIBANK PLC, OWERRI) BY ENWEREUZO CHIGOZIE

34. STRATEGIES FOR INTRODUCING A NEW PRODUCT IN THE MARKET (A CASE STUDY OF ENCRISTO PHAMACEUTICALS LIMITED IN ENUGU) BY EZE STELLA .C.

35. PUBLIC RELATIONS AND INTERNATIONAL MARKETING; A STUDY OF SELECTED EXPORTERS IN ENUGU – STATE BY EZEAMA JUDITH N.

36. PROBLEMS AND PROSPECTS OF MARKETING OF AGRICULTURAL PRODUCE IN AN ECONOMY. A CASE STUDY OF ANIOCHA SOUTH L.G.A DELTA STATE. BY ONUYOR FRANCIS CHUKS

37. THE ROLE OF NIGERIA EXPORT PROMOTION COUNCIL (NEPC) IN EXPORT PROMOTION IN NIGERIA (A CASE STUDY OF OWERRI ZONAL OFFICE) BY NNAMANI IFEOMA FRANCISCA

38. THE EFFECT OF SALES FORCE MOTIVATION ON PRODUCTIVITY A CASE STUDY OF EMENITE COMPANY ENUGU BY IGWE LINDA C.

39. THE ROLE OF SALES MANAGEMENT IN ACHIEVING PROFIT OBJECTIVES OF FIRMS IN NIGERIA (A CASE STUDY OF EMENITE LIMITED) IGWE AUGUSTINA

40. THE EFFECTIVENESS OF PERSONAL SELLING IN THE MARKETING OF INDUSTRIAL PRODUCT IN OWERRI METROPOLIS (A CASE STUDY OF EMENITY NIGERIA PLC) BY IKEM FELIX

41. AN EVALUATION OF THE EFFECTIVENESS OF ADVERTISING IN CHANGING CONSUMER BEHAVIOUR (A CASE STUDY OF FIRST BANK OF NIGERIA, OWERRI) BY ILOCHI RITA IFEOMA

42 MARKETING PROBLEMS AND PROSPECTS OF FIVE STAR HOTELS IN OWERRI METROPOLIS (A CASE STUDY OF NIKE LAKE RESORT HOTEL ENUGU) BY Anusiem Onyiye Confidence

43. THE ROLE OF MARKETING PLANNING IN THE MARKETING OF COMPUTER PRODUCTS. (A CASE STUDY OF MICRO PRODUCTS LIMITED ENUGU PRESENDED BY MADE CHINENYE R.

44. THE ROLE OF PUBLIC RELATIONS IN THE MARKETING OF HOSPITAL SERVICES (A CASE STUDY OF PARK-LANE HOSPITAL ENUGU) BY MADU UCHENNA
45. MARKETING OF LAUNDERING AND DRY CLEANING SERVICES IN IMO STATE (A CASE STUDY OF REX BROTHERS) = MADUAKO EZENWA

46. THE EFFECT OF MARKET SEGMENTATION AND POSITIONING ON COMPANY PERFORMANCE (A CASE STUDY OF SELECTED TEXTBOOK PUBLISHING COMPANIES IN OWERRI) BY MADUMERE CHIDI CATHERINE

47. MARKETING COURIER SERVICE IN IMO STATE (A CASE STUDY OF TNT/IAS OF NIGERIA) BY MAGBO HELEN I.

48. THE ROLE OF PUBLIC RELATIONS IN IMPROVING NIGERIA INTERNATIONAL TRADE: A CASE STUDY OF ELEGANZA PLASTIC INDUSTRY ONITSHA BY MBA VIVIAN 49.APPLICATION OF MARKETING CONCEPT IN SERVICE INDUSTRY ( A CASE STUDY OF SNOW WHITE LAWN DRY AND DRY CLEANING SERVICE) BY MBANASO JULIET CHIKA

49. THE ROLE OF MARKETING COMMUNICATION IN EFFECTIVE OF MALT DRINKS IN ABA METROPOLIS (A CASE STUDY OF THE MALT BOTTLED BY CONSOLIDATED BREWERIES ABA) BY OMOTAYO ABIOLA ESTHER

50. PHYSICAL DISTRIBUTION MANAGEMENT IN BREWERY INDUSTRIES (A CASE STUDY OF NIGERIAN BREWERIES PLC, OWERRI) BY OKORIE NNAMDI SUNDAY MKT 95

51. A CRITICAL APPRAISAL OF THE NIGERIAN EXPORT PROMOTION COUNCIL STRATEGIES IN THE EXPORT OF NIGERIA GOODS BY IGWEAJA IFEYAINWA R. MKT 049 I.

52. PUBLIC RELATION ACTIVITIES IN TERTAIRY INSTITUTIONS IN IMO STATE (A CAST STUDY OF FEDERAL POLYTECHNIC NEKEDE, OWERRI IMO STATE (FPNO) BY OKAFOR KINGSLEY E.

53. THE EFFECTS OF WORLD INFORMATION FLOW IMBALANCE ON THIRD WORLD COUNTRIES (A CASE STUDY OF NIGERIA) = MK/H2002/315 MKT 103

54. THE IMPACT OF MARKETING IN THE DEVELOPMENT OF TOURISM IN IMO STATE BY OKORO BIBIAM OGECHUKWU MKT 052

55. THE MARKETING OF EDUCATIONAL SERVICE (A CASE STUDY OF IMT ENUGU) BY NDUKWU IFEANYI R.

56. AGRICULTURAL MARKETING IN IMO STATE: PROBLEMS & PROSPECTS (A CASE STUDY OF MINISTRY OF AGRICULTURE IMO STATE) BY NGENE NNENNA

57. AN APPRAISAL OF SALES AND DISTRIBUTION MANAGEMENT IN EIF OIL PLC PRESENTED BY AGBAYI NGOZI

58. EVALUATION OF MARKETING OF SACHET WATER IN OWERRI METROPOLIS ( A CASE STUDY OF CHARIS DRINKING WATER IN ENUGU). NNAMANI FIDELIA N.

59. EFFECTIVE MARKETING STRATEGIES FOR AIRLINE OPERATING IN OWERRI METROPOLIS, (A CASE STUDY OF EXECUTIVE AIRLINE SERVICES) = NNORUKA NKIRU .A.

60. THE IMPACT OF PROMOTIONAL ACTIVITIES ON BOURN VITA PRODUCT IN OWERRI METROPOLIS. (A CASE STUDY OF CADBURY NIGERIA PLC IN ENUGU) BY NWACHUKWU CHIJOKE

61. MARKETING OF FAMILY PLANNING SERVICES IN OWERRI URBAN BY NWADIOGBU CHIGOZIE
62. THE IMPACT OF ADVERTISING ON MARKETING OF SOFT DRINKING (A CASE STUDY OF COCA COLA NIGHT MILE CORNER BOILED BY NBC PLC) B Y NWEKE AUGUSTINE A .B

63. AN APPRAISAL OF PROMOTIONAL STRATEGIES OF BARBING SALONS IN OWERRI METROPOLIS (A CASE STUDY OF TOP CLASS BARBING SALON AWKUNANAW ENUGU BY NWELE KIZITO C.

64. AN EVALUATION OF THE LEADERSHIP STYLE AND ITS EFFECT ON THE EMPLOYEES ATTITUDE (A CASE STUDY OF NIKE RESORT HOTEL, ENUGU) BY NWOBODO IFEBUCHE PRECIOUS

65. THE EFFECTIVENESS OF MARKETING PLANNING AND CONTROL IN A MANUFACTURING ORGANIZATION: A CASE STUDY OF ANAMMCO IN ENUGU. BY NWOKORIEOCHA CHINEDU .J.

66. THE EFFECT OF ADVERTISING ON CONSUMER PREFERENCE PATTERNS FOR MALT DRINKS IN OWERRI METROPOLIS (A COMPARATIVE STUDY OF GUINNESS MALTA AND AMSTED MALTA) BY NZE PATRICK C.

67. MARKETING OF COSMETICS PRODUCTS IN IMO STATE (A CASE STUDY OF CHOKI LABORATORIES NIG. LTD.) BY EZEH CHIMA N

68. MARKETING OF CATERING SERVICES IN IMO STATE (A CASE STUDY OF MR. BIGG’S CATHERING SERVICE ENUGU. BY OBI AKACHUKWU G.

69. AN APPRAISAL OF PHYSICAL DISTRIBUTION POLICY (A CASE STUDY OF YOYO PURE WATER IMO STATE) BY OBIAZOR LINDA

70. STRATEGIES FOR INTRODUCING A NEW PRODUCT IN THE MARKET (A CASE STUDY OF ENCRISTO PHARMACEUTICALS LIMITED IN UMUAHIA METROPOLIS). BY OGBOZOR THERESA .A. /

71. THE PROBLEMS AND PROSPECTS OF MARKETING PETROLEUM PRODUCTS IN NIGERIA BY OGBU COMFORT N.

72. IMPACT OF MARKETING RESEARCH IN A SMALL SCALE COMPANY (A CASE STUDY OF JUHEL PHARMACEUTICAL ENUGU) BY OGODOGBO EJAETA

73. APPLICATION OF MARKETING CONCEPT IN MARKETING OF HAIR DRESSING SERVICES (A COMPARATIVE ANALYSIS OF MAGIC FINGERS BEAUTY HOME AND ULTIMATE BEAUTY SALON) BY OKAFOR IFEOMA PARTICIA

74. THE ROLE OF ADVERTISING IN TOURISM DEVELOPMENT IN IMO STATE (A CASE STUDY OF IMO STATE TOURISM BOARD, ENUGU) BY OKEKE UCHECHUKWU RITA

75. PROBLEMS AND PROSPECTS OF MARKETING IN SMALL-SCALE INDUSTRIES IN NIGERIA (A CASE STUDY OF WILSON GROUP OF COMPANIES NSUKKA) OKEREKE GLORY

76. THE ROLE OF NATIONAL AGENCY FOR FOOD AND DRUG ADMINISTRATION AND CONTROL (NAFDAC) IN CONSUMER PROTECTION IN NIGERIA (A CASE STUDY OF SOME SELECTED PURE WATER BOTTLING FIRMS IN ENUGU) BY OKOLI IFEOMA HELEN

77. THE EFFECT OF GLOBALIZATION ON INDUSTRY IN NIGERIA (A CASE STUDY OF MAGNUM TRUST BANK PLC) BY OKONJI CHIEJINE GODSTIME

78. INFLUENCE OF STORES IMAGE ON CONSUMER PATRONAGE OF FAST FOOD OUTLETS (A CASE STUDY OF APPETIZER COMPANY ENUGU) BY OKONKWOR CELESTINE

79. MARKETING OF INDUSTRIAL PRODUCTS IN A COMPETITIVE MARKET ECONOMY ( A CSE STUDY OF BERGER PAINT P.C.C) BY OKOR HENRY UBASINACHI

80. THE CONTRIBUTION OF MARKETING RESEARCH TO BUSINESS ORGANIZATION (A CASE STUDY OF LIFE BREWERIES PLC ONITSHA BY OKORONKWO STELLA .C.

81. THE INFLUENCE OF TELEVISION ADVERTING ON CONSUMER’S DEMAND FOR SOFT DRINK. ( A CASE STUDY OF SEVEN-UP BOTTLING COMPANY IN OWERRI METROPOLIS) BY OLEHI A

82. PACKAGING AS A PROMO TOOLS IN THE MARKETING OF BEAUTY CASE PRODUCTS (A CASE STUDY OF PETALS ENUGU) BY OMEJE CELESTINA U

83. INCREASING CUSTOMERS PATRONAGE OF BANKING SERVICE IN OWERRI METROPOLIS (A CASE STUDY OF UNITED BANK FOR AFRICA UBA) BY ONOME WILFRED J.

84. PUBLIC RELATION AS AND EFFECTIVE TOOLS OR ACHIEVING CORPORATE GOALS. (A CASE STUDY OF DELTA STATE RADIO CORPORATION). BY ONYEIJE JUSTINA

85. THE PROBLEM OF HOTEL AND CATERING ESTABLISHMENT A CASE STUDY OF HOTEL CORDIAL ENUGU BY PNYEKANNE, IFEYINWA L.

86. PROMOTIONAL STRATEGIES FOR THE SUPERMARKETS IN ENUGU A CASE STUDY OF HERITAGE SUPERMARKET BY ONYENATUA CHINENUM .V.

87. MARKETING CONCEPT, ITS APPLICATION BY FINANCIAL SERVICE INDUSTRIES (A CASE STUDY OF BROAD BANK NIGERIA LIMITED) ONYIRE OBIAMAKA N

88. THE DETERMINATION IMPACT OF ADVERTISING IN MARKETING OF BLUE OMO DETERGENTS IN ENUGU BY ORJI TOCHUKWU

88. EFFECTIVE MARKETING STRATEGIES FOR IMPROVED PERFORMANCE OF NON – DURABLE CONSUMER PRODUCTS (A CASE STUDY OF OMO DETERGENT). BY OSHI IFEOMA ANASTASIA

89. THE EFFECTIVENESS OF HE MARKETING INFORMATION SYSTEM IN THE TEXTILE INDUSTRY. ( A CASE STUDY OF TEXTILE MILL ONITSHA) OYIRIAKE GIFT EBERE

90. THE EFFECTIVENESS OF PUBLIC RELATIONS PRACTICES IN THE OIL SECTOR (A CASE STUDY OF AFRICAN PETROLEUM’S PLC) BY OZONNA BENEDICTA OLUCHI

91. IMPEDIMENTS TO THE COMMERCIALIZATION OF NEW PRODUCTS AND INNOVATIONS IN NIGERIA. BY UBAH JANE NDIDIAMAKA

92. MARKETING OF HOTEL SERVICES IN OWERRI METROPOLIS (A CASE STUDY OF CORDIAL HOTEL ENUGU) BY UCHENNA ADIKE

93. THE MARKETING COMMUNICATION MIX ITS EFFECTIVE IN CREATING AWARENESS FOR AMSTEL MALTA DRINK IN OWERRI URBAN (A CASE STUDY OF NIG BREWERIES PLC, OWERRI) UGWU CHIKA GLADYS

.94 THE IMPACT PROMOTION ON THE MARKETING OF A NEW SERVICES IN OWERRI METROPOLIS ( A CASE STUDY OF GLOBA –COM) By UGWUIYI BLESSING .L

95. THE ROLE OF PRODUCT ADVERTISING ON SALES VOLUM OF COMPANIES (A CASE STUDY OF NBL) BY UKWUEZE JOY .N.

96. MANAGING THE CHANNEL SYSTEM IN PETROLEUM PRODUCT MARKETING IN ENUGU STATE. BY UMA KALU AGWU

97. MARKETING TECHNICAL SALES PEOPLE, FOR HIGHER PRODUCTIVITY (A CASE STUDY OF EMENIT NIGERIA PLC.) BY UTI VIOLET OBIAGELI

98 MANAGING CUSTOMER’S DISSATISFACTION IN A SERVICE INDUSTRY= ALUAH CHINYERE

99. TRADE FAIR AS A TOOL FOR INCREASED MARKET SHARE(A CASE STUDY OF EMILY MILLIONAIRE INDUSTRY LTD IN IMO STATE) = NNADI PURITY CHIDIMMA

100. THE APPLICATION OF MARKETING RESEARCH IN PRODUCTION PLANNING AND DEVELOPMENT (A CASE STUDY OF BERGER PAINT NIGERIA, PLC PORT – HARCOURT) = INWEREGBU UCHE

101. THE NEED FOR THE APPLICATION OF MARKETING CONCEPT IN GOVERNMENT ESTABLISHMENT ( A CASE STUDY OF NIPOST IN OWERRI METROPOLIS) =NJOKU

102. THE ROLE OF MERKETING INFORMATION SYSTEM IN RUNNINGS A RAIL SYSTEM. (A CASE STUDY OF THE NIGERIA RAILWAY CORPORATION (NRC ENUGU) = BY OKAFOR AUGUSTINA AKUOMA

103. MARKET SEGMENTATION: A TOOL FOR ACHIEVING ORGANIZATIONS SALES OBJECTIVE. (A CASE STUDY OF NIGERIA BOTTLING COMPANY (NBC) PLC, OWERRI IMO STATE.)BY OSUAGWU JULIET C.

104. THE MARKETING OF NEWSPAPERS IN A DEVELOPING ECONOMY.(A CASE STUDY OF NATIONAL POST )= NWAOHA UDOKA .J

105. IMPACT OF BILL BORAD ADVERTISING ON THESALES OF TOBACCO IN NIGERIA: A CASE STUDY OF CONSUMER IN IMO STATE. = CHIAKA NNADI

106. THE ROLE OF COOPERATIVE SOCIETIES IN THE MARKETING OF AGRICULTURAL PRODUCT IN IMO STATE= DIKE IJEOMA R.

107. THIS STUDY ‘’THE IMPACT OF SALES PROMOTION IN ORGANISATION ATTAINMENT OF OBJECTIVES (A CASE STUDY OF U. T. C. FOOD LAGOS.) = MICHEAL

108. A STUDY OF CONSUMER PATRONAGE OF LOCALLY MANUFACTURED BODY CREAM (A CASE STUDY OF BENA COMESTICS COMPANY LTD ABA)= OHA JULIET A.

109. THE ROLE OF MERKETING INFORMATION SYSTEM IN RUNNINGS A RAIL SYSTEM. (A CASE STUDY OF THE NIGERIA RAILWAY CORPORATION (NRC ENUGU) BY OKAFOR AUGUSTINA AKUOMA

110. MARKETING HOTEL SERVICE IN NIGERIA (A CASE STUDY OF CONCORDE HOTEL LIMITED OWERRI)= AMADI ESTHER

111. PROBLEMS AND PROSPECTS OF NIGERIAN STOCK EXCHANGE MARKET = AMARACHI

112. THE IMPACT OF GOVERNMENT REGULATION ON THE MARKETING OF PHARMACEUTICAL PRODUCTS =BARROG~1 NNAKA OGECHUKWU E.

113. THE MARKETING OF PERISHABLE GOODS IN SOME SELECTED AREAS IN IMO STATE (A CASE STUDY OF A.D.C.) CHUKWUMA STELLA C.

114. THE EFFECT OF COMPENSATION ON EMPLOYEES PERFORMANCE. (A CASE STUDY OF WEMA BANK PLC HEADQUATERS.) ==EMPEROR

115. AN ASSESSMENT OF MANPOWER DEVELOPMENT AND UTILIZATION IN INDIGENOUS BUSINESS ORGANIZATIONS (A STUDY OF R.T.C AND I.B.T.C) == JENNIFER P. KPALAP

116. EFFECTS OF UNTRAINED EMPLOYEES IN ORGANIZATION TOWARDS ACCOMPLISHMENT OF ORGANIZATION GOALS AND OBJECTIVES == OKOLIE BLESSING

117. THE EFFECTIVE BENEFIT OF STAFF APPRAISAL IN NIGERIA BREWERIES PLC, OWERRI.== CHIBNEKE OKENNA

118. HUMAN RESOURCE MANAGEMENT IN THE ACHIEVEMENT OF ORGANIZATIONAL GOALS AND OBJECTIVES; (A CASE STUDY OF UNILERVER NIGERIA PLC ABA) == MBAMA NGOZI

119. PRACTICE OF TOTAL QUALITY MANAGEMENT IN THE MANUFACTURING INDUSTRY IN PORTHARCOURT (A CASE STUDY OF MICHELIN NIG LTD) == NWOSU NGOZI BLESSING OR TITLE PAGE

120. THE COOPERATIVE THRIFT AND CREDIT SOCIETY IN NIGERIA == ONYEBU~2

121. EFFECT OF STUDENTS’ INDUSTRIAL WORK EXPERIENCE SCHEME (SIWES) ON BUSINESS STUDENTS IN FEDERAL POLYTECHNIC NEKEDE. == OPARA FREDERICK

122. THE CONCEPT OF GROWTH AND DEVELOPMENT IN COOPERATIVE BUSINESS (A CASE STUDY OF AFIKPO NORTH L G A) == THE CONCEPT OF GROWTH

123. THE EFFECT OF GOVERNMENT REGULATION POLICIES ON THE OPERATION OF COMMERCIAL BANKS IN NIGERIA. == CECILIA

124. EFFECTIVE LEADERSHIP AS A TOOL FOR ACHIEVING ORGANISATIONAL GOALS (A CASE STUDY OF NIGERIAN TELEVISION AUTHORITY CHANNEL SIX, ABA) ==DIBIA ASSUMPTA

125. COMMERCIALIZATION AND PRIVATIZATION POLICY IN THE ECONOMY OF NIGERIA== EZE CHINEDU

126. EFFECTIVE LEADERSHIP AS A TOOL FOR ACHIEVING ORGANISATIONAL GOALS (A CASE STUDY OF NIGERIAN TELEVISION AUTHORITY CHANNEL SIX, ABA)== IGOEGBUNAM PERPETUA C.

127. MANAGEMENT OF TOURISM IN NIGERIA PROSPECTS FOR ECONOMIC DEVELOPMENT== IWUJI AUGUSTA C.

128. CAUSES OF SMALL-SCALE BUSINESS FAILURE IN OWERRI MUNICIPALITY AND THE STRATEGIES FOR THEIR SURVIVAL, == OFOLETE FIDELIA U

129. PERFORMANCE APPRAISAL AS A TOOL FOR INCREASED PRODUCTIVITY IN NIGERIA BREWERIES PLC, 9TH MILE CORNER, ENUGU, IMO STATE. == ORABUEZE EKENE MARTIN

130. THE IMPORTANCE OF MANPOWER DEVELOPMENT ON ORGANISATIONAL PRODUCTIVITY (A CASE STUDY OF ABA NORTH L G A)=== PERPETUAL

131. THE IMPACT OF MARKETING COMMUNICATION SYSTEM IN THE FINANCIAL SECTOR== AKUBUEZE EPHRAME E.

132. THE EFFECT OF COMPENSATION ON EMPLOYEES PERFORMANCE. (A CASE STUDY OF WEMA BANK PLC HEADQUATERS.) ==EMPEROR

133. THE IMPACT OF PRIVATIZATION ON INDUSTRIAL RELATIONS PRACTICE IN NIGERIA (A CASE STUDY OF FIRST BANK NIGERIA PLC) AMARACHI GRACE

134. A CRITICAL EVALUATION OF LEADERSHIP STYLE AND ORGANIZATIONAL PERFORMANCE IN THE PRIVATE SECTOR (A STUDY OF SELECTED PRIVATE FIRMS IN IMO STATE) ==DOWUEGBU (H)

135. CRITICAL ANALYSIS OF SOLID WASTE MANAGEMENT (A CASE STUDY OF OWERRI METROPOLIS) IBE (H)

136. FRAUD DETECTION PREVENTION & MANAGEMENT RESPONSIBILITY ==MANAGER

137. CAPITAL ADEQUACY AND & INCIDENCE OF BANK FAILURE IN NIGERIA (A CASE STUDY OF 2 BANKS) ==NONAME

138. WORKING CONDITIONS AND EMPLOYEE PERFORMANCE IN THE PUBLIC SECTOR ==EBIRIM OGECHI (H)

139. THE PROBLEMS OF EMPLOYEE MOTIVATION AND PUBLIC SECTOR PERFORMANCES (A CASE STUDY OF NIGERIA NATIONAL PETROLEUM COOPERATION NNPC) ==EGBULE

140. ROLE OF PERSONNEL MANAGER IN THE AREA OF RECRUITMENT AND MOTIVATION ==IMOHCH

141. LEADERSHIP PROBLEMS AND WORKERS MOTIVATION (A CASE STUDY OF FEDERAL POLYTECHNIC NEKEDE OWERRI) ==LEADER

142. MOTIVATION A TOOL FOR ORGANIZATIONAL EFFICIENCY ==NLEMUWA

143. MOTIVATION AS A STRATEGY FOR ENHANCING ORGANIZATION PRODUCTIVITY (A CASE STUDY OF UNI LEVER NIGERIA PLC, LAGOS APAPA BRANCH) ==OZORJI

144. THE IMPORTANCE OF BUDGET IN BUSINESS MANAGEMENT “AN APPRASIAL OF GOLDEN GUINEA BREWERIES PLC, UMUAHIA. ==OBO (H)

145. THE IMPACT OF EFFECTIVE LEADERSHIP ON SUBORDINATE, MOTIVATION AMONG WORKERS BOTH IN A MANUFACTURING FIRM AND TRADING FIRM RESPECTIVELY ==HAPPIN (H)

146. PRIVATIZATION OF PUBLIC ENTERPRISES IT EFFECT TO THE ECONOMY.(A CASE STUDY OF NEPA NATIONAL ELECTRIC POWER AUTHORITY) == OKEYCHUKWU

147. THE PROBLEMS AND PROSPECT OF BEER DISTRIBUTION IN ABIA STATE (A CASE STUDY OF GOLDEN GUINEA BREWERIES PLC) = ENEH CHRISTIANA

148. THE EFFECTIVENESS OF MARKETING PROMOTION IN THE SALE OF TEXTIES PRODUCT OF ABA TEXTILE MILLE PLC (ABA TEX) =HAPPIN~1

149. THE EFFECT OF PRODUCT MODIFICATION ON THE GROWTH OF A FIRM = HAPPIN~2

150. MARKETING IN BANK INDUSTRY: A COMPARATIVE ANALYSIS OF COMMERCIAL BANKS AND MERCHANT BANK, MARKETING ORIENTATION IN ONITSHA (A CASE STUDY OF NIGERIA INTERCONTINAL MERCHANT BANK PLC) = IBERUCHE

151. THE ROLES OF COMMERCIAL BANKS IN FINANCIAL RETAILING OUTFIT (A CASE STUDY OF ROYAL SUPERMARKET ABA”) = IBE UCHECHUKWU

152. THE IMPACT OF BUYER BEHAVIOUR ON THE PURCHASE OF RECHARGEABLE LANTERN IN NIGERIA = IDBORC~1

153. THE PROBLEMS AND PROSPECTS OF BEER DISTRIBUTION IN ABIA STATE”= III

154. THE MARKETING STRATEGIES OF THE PAINT INDUSTRY = IKE ANTHONY KENNEDY

155. THE MARKETING OF PERISHABLE GOODS IN OWERRI = IKEDWOBI JACQULINE MARY I.

156. THE EFFECTS OF SALES PROMOTION ON THE SALE OF MOBILE PHONE LINES = MAUREEN

157. “THE IMPACT OF GOVERNMENT REGULATION ON THE MARKETING OF PHARMACEUTICAL PRODUCTS = NNAKA OR NNAKAO~1

158. STORE MANAGEMENT & INVENTORY PROCEDURES (A CASE STUDY OF LEVER BROTHERS NIG LTD, ABA) = ANOZIE ADAOBI C.

159. MAKE OR BUY DECISION; AN IMPORTANT MARKETING TOOL IN AN ORGANIZATION. A CASE STUDY OF ASABA TEXTILES MILL LIMITED. = DURUH ANAYO (H)

160. APPRAISING MARKETING PROCEDURE AND ACTIVITIES IN A CONTRIBUTION COMPANY = NWACHUKWU CHUKWUEMEKA

161. PROSPECT AND PROSPECT OF SMALL SCALE BUSINESS IN OWERRI URBAN (A CASE STUDY OF SELECTED SMALL SCALE BUSINESSES IN OWERRI)= NWANERI GRACE C

162. PROBLEMS OF PURCHASING AGENTS IN BUSINESS ORGANIZATION. = 11 OR ABSTRACT

163. THE MARKETING OF PERISHABLE GOODSIN OWERRI URBAN(PROBLEMS AND PROSPECT) = EZIEFULA

164. THE ANALYSIS OF PHYSICAL DISTRIBUTION IN THE BEVERAGE INDUSTRY(A CASE STUDY OF NIGERIA BOTTLING COMPANY, OWERRI) ] IBEAWUCHI

165. THE PROCEDURES AND PROBLEMS OF INTERNATIONAL MARKETING IN THE NIGERIAN ECONOMIC == OKORIE

166. “THE PROBLEMS OF SELECTION AND RECRUITMENT OF SALESMAN IN NIGERIAN MARKETING ORGANIZATION”. = PS

167. STRATEGIES OF VENDORS SELECTION AND RATING IN NIGERIAN MANUFACTURING INDUSTRIES (A CASE STUDY OF NIGERIA BREWERIES PLC, LAGOS STATE) = VENDOR

168. “THE IMPACT OF EFFICIENT INVENTORY PLANNING AND CONTROL IN MANUFACTURING INDUSTRIES” USING PZ CUSSON’S ABA, ABIA STATE AS A CASE STUDY. (HND AC OBODOECHI OLUCHI ESTHER)

169. AN APPRAISAL OF THE ROLE OF MARKETING RESEARCH AS A MEANS OF ACHIEVING INCREASE IN MARKET SHARE (A CASE STUDY OF THE 7UP PLC ABA) NJOKU LILIAN (HND MK)

170. THE ROLE OF WOMEN IN RURAL DEVELOPMENT (A CASE STUDY OF AHIAZU MABISE L.G.A) (AGWARA UGOCHUKWU JULIUS ND BAM)

171. THE ROLE OF WOMEN IN CO-OPERATIVE DEVELOPMENT (A CASE STUDY OF IMO STATE) CO-OPERATIVE WOMEN FEDERATION (ECWOFED) 10 AMOKWE STREET UWANI ENUGU (EBOSIE PROJECT ND)

172. EFFECTIVE MANAGEMENT OF THE MARKETING MIX VARIABLES AS MEANS OF ACHIEVING INCREASED SALES (A STUDY OF PZ INDUSTRY PLC LAGOS) (ALUA CHINYERE PEACE HND MK)

173. THE INFLUENCE OF MARKETING INFORMATION SYSTEM IN THE BANKING INDUSTRY USING THE ECO BANK PLC OWERRI BRANCH =FESTUS (MK)

174. THE IMPORTANCE OF MANPOWER DEVELOPMENT ON ORGANIZATION PRODUCTIVITY (A CASE STUDY OF ABA NORTH L.G.A) = EBO JENNIFER AMARACHI22 (BAM)

175. MARKET SEGMENTATION: A TOOL FOR ACHIEVING ORGANIZATIONAL SALES OBJECTIVES. A CASE STUDY OF NIGERIAN BOTTLING COMPANY NBC PLC. OWERRI IMO STATE) = ALUWA RUTH 2 (MK)

176. MONETARY POLICIES AND ITS EFFECTIVENESS ON PRICE STABILIZATION IN NIGERIA= AKOCHI PHILOMINA

177. THE IMPACT OF JOB EVALUATION ON EMPLOYEE PERFORMANCE/ PRODUCTIVITY (A STUDY OF ANY SELECTED FIRM IN OWERRI, IMO STATE)= OBI ROWLAND U COMPLETE (

178. THE ROLE OF GOVERNMENT IN THE DEVELOPMENT OF SMALL SCALE BUSINESS IN NIGERIA (A CASE STUDY OF OWERRI SOLIDARITY BUSINESS CENTER) NWACHUKWU SYLVA .N.(

179. COMMUNICATION AS AN EFFECTIVE TOOL FOR ACHIEVING ADMINISTRATIVE GOALS.(A CASE STUDY OF IMO STATE CIVIL SERVICE)= NMEKA SOBECHUKWU

180. THE IMPACT OF ORGANIZATION REWARD SYSTEM ON THE PRODUCTIVITY OF EMPLOYEES IN NIGERIA (A CASE STUDY OF NIGERIAN PETROLEUM CORPORATION (NNPC) PORT-HARCOURT) = OKAFOR VAL CORRECTED (BAM)

181. THE ROLE OF EFFECTIVE COMMUNICATION IN IMPROVING MANAGERIAL PERFORMANCE (A CASE STUDY OF IMO STATE ENVIRONMENTAL PROTECTION AGENCY (ISEPA) OWERRI) = UNEGBU FAVOUR N. (BAM)

182. THE ROLE OF GOVERNMENT IN THE DEVELOPMENT OF SMALL SCALE BUSINESS IN NIGERIA (A CASE STUDY OF OWERRI SOLIDARITY BUSINESS CENTER) = NWACHUKWU SYLVA .N. (BAM)

183. ORGANIZATIONAL REWARD SYSTEM AND ITS IMPACT IN PRODUCTIVITY OF STAFF= NGIRIKA RAPHAEL O.1COMPLT (

184. CRITICAL ANALYSIS OF THE IMPACT OF THE POWER SECTOR ON THE DEVELOPMENT OF SME’S IN NIGERIA (A CASE STUDY OF PHCN OWERRI)= CHIGOZIE BAM(BAM H)

185. PUBLIC ENTERPRISES & ADMINISTRATION PROBLEMS IN NIGERIA (A CASE STUDY OF NITEL) = ANORA CHILDNMA(PA)

186. MARKETING RESEARCH AS A TOOL FOR INCREASED PROFITABILITY (A CASE STUDY OF LEVENTIS STORE IN ENUGU URBAN)= AHAMEFULA BRIGHT U.

187. THE IMPACT OF GOVERNMENT REGULATION OF BUSINESSES ON BUSINESS ETHICS AND OPERATIONS (A CASE STUDY OF NIGERIAN BOTTLING COMPANY OWERRI).= IBEKWE ONYINYECHI

188. THE ROLE OF ENTREPRENEURSHIP IN A DEVELOPING COUNTRY LIKE NIGERIA”. = NWAHIRI UGOCHI J. (BAM)

189. IMPACT OF EMPLOYEE DISCIPLINE ON ORGANIZATIONAL PERFORMANCE (A STUDY OF IMO STATE TRANSPORT COMPANY I.T.C. OWERRI)= OGECHI )

190. THE IMPACT OF BANK RECAPITALIZATION ON THE DEVELOPMENT OF ENTREPRENEURIAL ACTIVITIES IN NIGERIA (A CASE STUDY OF SELECTED ENTREPRENEURS).= UKA CHIDIMMA

191. THE IMPACT OF ENTREPRENEURIAL SKILLS IN REDUCING YOUTH UNEMPLOYMENT IN A DEPRESSED ECONOMY (A CASE STUDY OF A B C TRANSPORT COMPANY OWERRI IMO STATE)= TITLE PAGE )

192. AN ANALYSIS OF THE IMPACT OF PERSONAL SELLING IN THE MARKETING OF INDUSTRIAL PRODUCT IN NIGERIA. (A CASE STUDY OF FIRST ALUMINUM EXTRUSION COMPANY PLC PORT HARCOURT) = ONYIYECHI

193. AN APPRAISAL OF PRODUCT DEVELOPMENT STRATEGIES IN THE COSMETICS INDUSTRY. (A CASE STUDY OF PZ CUSSONS). = OLUCHI MK 1(MK H)

194. AN APPRAISAL OF THE CONTRIBUTION OF AGRICULTURAL COOPERATIVE TO THE DEVELOPMENT OF RURAL AREAS (A CASE STUDY OF AGRICULTURAL CO-OPERATIVE SOCIETY NEKEDE OWERRI WEST L.G.A) = OKORO OBIAGERI CLARA (CEM H)

195. THE EFFECT OF PERSONAL SELLING IN THE MARKETING OF INDUSTRIAL PRODUCTS (A CASE STUDY OF AKARAKA INDUSTRY LTD IN MBAISE, IMO STATE) = OKEREKE KELVIN

196. THE MARKETING PROBLEMS OF SMALL SCALE INDIGENOUS ENTERPRISES IN NIGERIA (A CASE STUDY OF N. WASCO ELECTRONICS PLAZA LTD, OWERRI IMO STATE) = IGWEBUIKE UZOAMAKA (MK H)

197. WORKERS ATTITUDES TOWARDS FEMALE EXECUTIVES IN ORGANIZATION: A CASE STUDY OF SOME SELECTED ORGANIZATIONS IN OWERRI.= OFOEGBU CHIKWENDU (BAM )

198. THE IMPACT OF GOVERNMENT REGULATION OF BUSINESSES ON BUSINESS ETHICS AND OPERATIONS (A CASE STUDY OF NIGERIAN BOTTLING COMPANY OWERRI). = IBEKWE ONYINYECHI PROJECT22 (BAM H)

199. THE IMPACT OF GOVERNMENT REGULATION OF BUSINESSES ON BUSINESS ETHICS AND OPERATIONS (A CASE STUDY OF NIGERIAN BOTTLING COMPANY OWERRI). = IBEKWE ONYINYECHI (BAM H)

200. THE STATUS OF INFORMATION AND COMMUNICATION TECHNOLOGY IN UNIVERSITIES AND POLYTECHNICS IN IMO STATE.= AJIBO UCHENNA DORIS (OTM H)

201. THE EFFECT OF ADVERTISING ON MARKETING OF BEVERAGES IN ABIA STATE (A CASE STUDY OF NESTLE NIGERIA PLC ABA) = IFEOMA ANAGOR M. (MK H)

202. THE CONTRIBUTION OF AGRICULTURAL EXTENSION SERVICES OF THE AGRICULTURAL DEVELOPMENT PROGRAMME (ADP) TO THE DEVELOPMENT OF AGRICULTURAL COOPERATIVE SOCIETIES (A CASE STUDY OF SELECTED COOPERATIVE SOCIETIES IN ABOH MBAISE L.G.A)= CHAPTER ONE PRESIDO (CEM H)

203. EFFECTIVE APPLICATION OF MARKETING MIX VARIABLES AS A MEANS OF ADAPTING TO GOVERNMENT REGULATIONS (A CASE STUDY OF NITEL) = ANYANWU CYNTHIA OGECHI (MK H)

204. THE IMPACT OF FARMER MULTI – PURPOSE COOPERATIVE SOCIETIES IN IMO STATE (A CASE STUDY OF IMO STATE COOPERATIVE FEDERATION)= AKUBUEZE CHINYERE C. (CEM H)

205. THE BENEFITS OF FARMERS MULTI PURPOSE CO-OPERATIVE TOWARDS PLANTAIN PRODUCTION A CASE STUDY OF BORI LOCAL GOVERNMENT AREA OF RIVERS STATE = THE BENEFITS OF FARMERS (CEM H)

206. THE ROLE OF COOPERATIVE SOCIETY IN PURCHASING OF AGRICULTURAL PRODUCT IN OWERRI NORTH L.G.A. (A CASE STUDY OF OWERRI NORTH = SUSSY (CEM H)

207. AN APPRAISAL OF THE IMPACT OF SALES PROMOTIONAL STRATEGIES ON THE MARKING OF A PRODUCT. (A CASE STUDY OF NIGERIA BREWING PLC ABA) = PAULINE

208. AN APPRAISAL OF THE CONTRIBUTION OF AGRICULTURAL COOPERATIVE TO THE DEVELOPMENT OF RURAL AREAS (A CASE STUDY OF AGRICULTURAL CO-OPERATIVE SOCIETY NEKEDE OWERRI WEST L.G.A)= OKORO OBIAGERI CLARA (CEM H)

209. AN ANALYSIS OF THE DIFFERENT REGULAR SOURCES OF COOPERATIVE FINANCE (A CASE STUDY OF SOME SELECTED COOPERATIVE SOCIEITES IN IDEATOR SOUTH LOCAL GOVERNMENT AREA, IMO STATE)= OKEKE EJIKE (CEM H)

210. THE PERFORMANCE OF FARMER MULTI – PURPOSE COOPERATIVE SOCIETIES (A CASE STUDY OF AKOWA, IMO STATE)= OKEKE CHIDINMA (CEM H)

211. STRATEGIES FOR THE IMPROVEMENT OF EFFECTIVE COMMUNICATION IN COOPERATIVE BUSINESS ENTERPRISE A CASE STUDY OF COOPERATIVE THRIFT AND LOAN SOCIETY IMO STATE= MADUBUIKE IFEANYI A. (CEM H)

212. OPINION LEADERSHIP AND ITS INFLUENCES ON THE BUYING PATTERN OF MADE IN NIGERIA PRODUCTS (A CASE STUDY OF GBC MURPHY PRODUCT) = JIDEOFOR RACHAEL PROJECT WORK (MK H)

213. THE MARKETING PROBLEMS OF SMALL SCALE INDIGENOUS ENTERPRISES IN NIGERIA (A CASE STUDY OF N. WASCO ELECTRONICS PLAZA LTD, OWERRI IMO STATE) = IGWEBUIKE UZOAMAKA POJECT WORK

214. MARKETING RESEARCH AS A TOOL FOR INCREASED PROFITABILITY (A CASE STUDY OF LEVENTIS STORE IN ENUGU URBAN)= AHAMEFULA BRIGHT U.

215. THE ROLE OF MARKET RESEARCH IN DESIGNING SALES PROMOTIONAL PROGRAMME OF THE SOFT DRINK INDUSTRY. (A CASE STUDY OF SELECTED SOFT DRINK FIRMS IN OWERRI IMO STATE) AMAECHI AGWABUNMA .C

216. THE INFLUENCE OF ADVERTISING ON CONSUMERS PERCEPTION OF COSMETIC PRODUCTS IN CROSS RIVERS STATE (A CASE STUDY OF SELECTED FIRMS IN CALABAR METROPOLIS) AGBOR, KENNETH ()

217. THE IMPACT OF TELEVISION ADVERTISING ON PURCHASE BEHAVIOUR OF CHILDREN BETWEEN THE AGES OF 10-15 YEARS (A CASE STUDY OF OWEERI METROPOLIS). UBASONYE EDITH C. (

218. THE IMPORTANCE OF NEGOTIATION IN CONTRACT, PRICING AND MANAGEMENT (A CASE STUDY OF ROKANA INDUSTRY) IELO NKECHINYERE (

219. STOCK CONTROL PROCEDURE IN A MANUFACTURING COMPANY (A CASE STUDY OF 7UP BOTTLING CO PLC ABA ) CHUKWU BLESSING (HND PS)

220. “Motivation of Sales Personnel for increased performance and productivity. A case study of the Nigeria Bottling Company, Owerri Imo State. (Amaka HND)

221. THE FULFILLMENT OF SOCIAL RESPONSIBILITIES AS A SURVIVAL STRATEGY IN A COMPETITIVE TELECOMMUNICATION INDUSTRY (A CASE STUDY OF GLOBAL COMMUNICATION NETWORK NIG PLC) ARINZE (HND MK)

222. PROBLEMS AND PROSPECT OF EFFECTIVE INVNETORY MAANGEEMNT AND CONTROL IN THE PUBLIC SECTORS. (A CASE STUIDY OF ABC RTANSPORT PLC, OWERRI) CHIAKA CONSTANCE (HND PS)

223. THE IMPACT OF MARKETING COMMUNICATION SYSTEM IN THE FINANCIAL SECTOR A CASE STUDY OF FIRST BANK OF NIGERIA OGBOWU IKE (HND MK)

224. COMPETITIVE BIDDING AS AN EFFECTIVE TOOL FOR VENDOR SELECTION ( A CASE STUDY OF UNILEVER NIGERIA PLC) UCHE IFEANYI DAVID (HND PS)

225. EFFECTIVE SOURCING A KEY TO SUCCESSFUL PURCHASING PRACTICE (A CASE STUDY OF STAR PAPER MILL ABA ) NWANOJUO HELEN (HND PS) .

226. THE IMPORTANCE OF NEGOTIATION IN CONTRACT, PRICING AND MANAGEMENT (A CASE STUDY OF ROKANA INDUSTRY) CHIELO NKECHINYERE (HND PS)

227. THE RELEVANCE OF PRODUCT PLANNING AND DEVELOPMENT IN THE ATTAINMENT OF AN ORGANIZATIONS OBJECTIVE (A CASE STUDY OF UNILEVER NIGERIA PLC ABA) OBIAKOR CELESTINE (HND MK)

228. MARKETING OF BANKING SERVICES IN AN EMERGING COMPETITIVE ENVIRONMENT (A CASE STUDY OF SOME SELECTED BANKS IN OWERRI METROPOLISE. UBA, FIRST BANK AND FIRST INLAND BANK) NWAWERE CHIKE FRANKLIN (HND BF/ AC)

229. MARKET SEGMENTATION: A TOOL FOR ACHIEVING ORGANIZATIONS SALES OBJECTIVE. (A case Study of Nigeria Bottling Company, OwerriNigeria Bottling Company (NBC) OSUAGWU JULIET C.(MK)

230. MK. MOTIVATION OF SALES PERSONNEL FOR INCREASED PERFORMANCE AND PRODUCTIVITY (A CASE STUDY OF NIGERIA BOTTLING COMPANY PLC, OWERRI)NNORUGA AMAKA

231. THE ROLE OF MATERIALS MANAGEMENT IN PRODUCTION ACTIVITIES (A CASE STUDY OF MOBIL PRODUCING NIGERIA UNLIMITED EKET BRANCH , AKWA IBOM NWOKOCHA PAULINE .C.

232. ROLE OF PERSONNEL MANAGER IN THE AREA OF RECRUITMENT AND MOTIVATION A CASE STUDY OF NIGERIAN TELEVISION AUTHORITY CHANNEL 12 OWERRI, IMO STATE. OKORO

233. = MOTIVATION OF SALES FORCE, A CRITICAL FACTOR FOR INCREASED MARKET SHARE (A CASE STUDY OF NIGERIA BOTTLING COMPANY PLC, OWERRI) OGBURIE

234. THE ROLE OF STORES SECURITY IN THE PROFITABILITY OF AN ORGANIZATION(A CASE STUDY OF UNAMA PAPAR MILL NIGERIA LIMITED) ASUQUO, NKOYO BASSEY

235. BAM . THE IMPACT OF INFORMATION TECHNOLOGY ON THE COMMERCIAL BANKS SERVICES (A CASE STUDY OF DIAMOND BANK PLC OWERRI BRANCH) OHAEZU OGOCHUKWU M

236. THE IMPACT OF CONTAINERIZATION ON TRANSPORT AND DISTRIBUTION (A CASE STUDY OF PZ PLC, ABA ) OGWUA DENNIS O.

237. ASSESSMENT OF THE USE OF COMPUTER IN SUPPLIES MANAGEMENT(A CASE STUDY OF PZ INDUSTRY, ABA) NWANGWU B

238. MK H. FOOD MARKETING SYSTEM IN OWERRI, IMO STATE(A Case Study of Food Marketers in Owerri Municipal) ONWUMERE, VICTOR U.

239. THE NEED FOR EFFECTIVE AND ECONOMICAL PROCUREMENT IN LOCAL ADMINISTRATION (A CASE STUDY OF NGOR OKPALA LOCAL GOVERNMENT ADMINISTRATION) ==ANUFORO VICTORIA C. (H)

240. THE TECHNIQUES FOR ENHANCING MARKETING CONTRIBUTION TO PROFITABILITY OF AN ORGANIZATION. ( A CASE STUDY OF SPARCO INDUSTRY NIGERIA PLC ABA) == OGWO AMAKA .F.

241. SMALL SCALE BUSINESS IN OWERRI URBAN PROSPECT AND PROSPECT (A CASE STUDY OF SELECTED SMALL SCALE BUSINESSES IN OWERRI)= NWANERI GRACE C.

242. THE ATTITUDES OF CONSUMERS TOWARDS MADE IN NIGERIA PRODUCT ( A CASE OF STUDY OF CHOBERG SHOES LTD ABA, ABIA STATE) = NZEH OKECHUKWU E. (H)

243. THE ROLE OF MARKET IN THE ECONOMIC DEVELO0PMENT OF EHIME MBANO LOCAL GOVERNMENT = OGBUBU~1

244. MARKETING OF BREAD IN OWERRI WITH SPECIAL REFERENCE TO PHILIP BREAD BAKERY =OGBUEHI CHINONYEREM

245. EVALUATION CUSTOMER SERVICE IN A MANUFACTURING FIRM (A CASE STUDY OF LIVER BROTHERS NIGERIA PLC) = OSUAGWU

246. THE IMPACT OF ADVERTISING IN THE MARKETING OF CONSUMER GOODS = OYEJEKWE

247. THE IMPACT OF ADVERTISING IN MARKETING OF NIGERIA MADE PRODUCT = OPARA

248. THIS STUDY ‘’THE IMPACT OF SALES PROMOTION IN ORGANISATION ATTAINMENT OF OBJECTIVES (A CASE STUDY OF U. T. C. FOOD LAGOS.) = MICHEAL

249. A STUDY OF CONSUMER PATRONAGE OF LOCALLY MANUFACTURED BODY CREAM (A CASE STUDY OF BENA COMESTICS COMPANY LTD ABA) = OHA A.

250. THE IMPACT OF TELEVISION ADVERTISING ON PURCHASE BEHAVIOUR OF CHILDREN BETWEEN THE AGES OF 10-15 YEARS (A CASE STUDY OF OWEERI METROPOLIS). IWUANYANWU CHIMA E (H)

251. SALES PROMOTIONAL ACTIVITIES AS A MEANS OF PROFITABILITY AND ORGANIZATION GROWTH =NJOKU (H)

252. SALES PROMOTIONAL ACTIVITIES AS A MEANS OF PROFITABILITY AND ORGANIZATION GROWTH = NJOKUU

253. THE EFFECT OF PRODUCT MODIFICATION ON THE GROWTH OF A FIRM ==VERONICA

 

 

 

 

 

 

 

 

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